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Smith & Bradley – The Atlantis: An American-Built Automatic Dive Watch


The Atlantis is an automatic dive watch totally designed and built in Sidney, IL, USA. The watch utilizes a Sea-Gull ST2130 25 jewel movement sourced directly from Seagull, and flat, double side anti-reflective Swiss sapphire crystal. The unidirectional bezel is 316 L stainless steel with Superluminova at 12 and 120 clicks. The dial is matte black with Superluminova markers, and the threaded lug pins are made of 316 L stainless steel. The band is black silicon with a 316 L stainless steel buckle. Water resistant up to 200m.

The Atlantis is currently up for funding on Kickstarter. Although it has already met its funding goal, stretch goals may see the addition of a deployment buckle, stainless bracelet, and Horween Cordovan strap to the watch. Additionally, the watch will be available at roughly 48% off its original projected retail price.

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10 Responses to “Smith & Bradley – The Atlantis: An American-Built Automatic Dive Watch”

  1. Invictus says:

    Beautiful piece. Thanks for the heads up!

  2. MidgasFan says:

    Not being much of a watch guy, I’ve never really cared to have one this nice as I was afraid to damage it. Smith & Bradley manufacture them to take a beating and then some while still keeping the watches in the much more affordable price ranges.

    No, I don’t work for them nor do I own one of the watches yet. Hopefully in a few months though, the owning one of these sweet machines will turn from dream to reality for myself and others like me. On top of making great time pieces in America, Smith & Bradley are great guys!

  3. TF82 says:

    Isn’t sea gull a Chinese movement? I kind of wish they would have used something at least Japanese like one of the seiko movements often found in low production watches. It is nice looking though, with sort of a Sinn look.

  4. pdb says:

    $350 for a Chinese watch with no expectation of future warranty service is a joke.

  5. Jack T says:

    Good Watches are very complicated to make, I don’t know of any good ones made in the USA. Ball Watch Co, headquarters in Florida, which makes the toughest dive watches on the planet, self powered micro gas lights that burn for 25 years, temp variance -40 to 140f, power reserve 42 hrs, some watches they make go to 3000m water resistance, anti magnetic. They make theirs in Switzerland like just about everyone else who makes good watches.

  6. Nate Smith says:

    I can’t speak to the watch guts, I’m not a watch guy, but I know what I like when I see it. I’m glad to see a US factory, in the rust belt no less, making an effort to keep American industrial might alive.

  7. fmfbest says:

    Sea Gulls ST 2130 is a solid movement. I didn’t see the price but if it is $350, its got some Solid competition. For another $50 the quality of the competition increases another magnitude and gets made somewhere more acceptable than the PRC and has a warranty. Thats an iffy business model. Hope it goes well for them.

  8. Patrick says:

    I ordered on of their first watches. The magnification on the date was off and basically makes the date useless (its so large you cannot read a number. They offered to fix it for free if I could send it back, but didn’t have access to mail at the time.