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Archive for the ‘Admin’ Category

16,000 Articles

Sunday, February 7th, 2016

We posted our 16,000th article this week.  

Break’s over.  Back on your heads!

The News

Friday, February 5th, 2016

Despite assertions to the contrary, I do not sit around plotting to ruin people’s lives with SSD. Actually, people seem to do a pretty good job of doing that on their own. This isn’t a gossip site, so the bar for what gets posted is pretty high. Generally, the personalities you read about on SSD make a living by showing off their mug at every opportunity, They’re always so pleased to see their latest accomplishment posted on the site, but they get upset when their buffoonery makes it as well. It’s not like we publish every little rumor. They’ve got to really work for the recognition.

It’s not just individuals. We write about companies as well, and sometimes those companies, including our advertisers, get themselves in a bind. I know many of these folks and it can be tough. There can be pressure, internal as well as external, to ignore something, or to say something. Sometimes, I hold off because I’m not comfortable with the facts. Other times, the facts are laid bare, for all to see, and are so obvious that my integrity would be questioned if I didn’t post an article.

Regardless if the subject is an individual or a brand, rarely am I judgemental with those in industry, even when I probably should be. I do have a habit of holding government and its officials to a higher standard though. After all, they serve the public trust and use our tax dollars.

I hear the complaints all the time about how unfair a story was, but generally, what they’re really mad about are the comments. Those are an interesting barometer of how much someone messed up and they can strike a nerve. Comments are both the strength and the weakness of social media. I do monitor them and some are deleted due to their sheer spite. Although, many are left in place, perhaps to fester. Comments is where people lose focus. They confuse comments made by semi-anonymous posters, with SSD’s position on the matter. Often, we don’t have one, or we keep it to ourselves.

Over the past month, we have published two posts in particular, which raised controversy. In neither case was there any external pressure before we published. The decision was completely mine. However, in both cases, once the stories were live, there was a great deal of pressure to alter them or delete them altogether. In both instances, we were accused of trying to ruin someone or their business. The thing is, we were just sharing the facts.  People were mad at SSD, for sharing the facts.  

The bottom line: If you get yourself in the headlines, you’re now the news, and SSD runs the news.

-Eric Graves

Post SHOT Show Followup

Sunday, January 24th, 2016

We published 110 stories Monday through Friday last week. That’s a record for us making it out busiest period ever. It also the bar for where we want SSD to be.  We’re going to hit 2016 harder than ever.  

It was a wild week and if we missed you, I apologize.  However, unlike most folks running around SHOT Show with a camera and notebook, we’ll still be publishing tomorrow, and the next day, and so on.  So feel free to follow up with us, because we’re happy to tell your story the other 360 days of the year.  

-Eric

A Reminder From The Army OPSEC Office

Tuesday, December 29th, 2015

  

There’s Still Time To Sign Up For The Soldier Systems Digest Newsletter

Tuesday, December 29th, 2015

SSD Newsletter

If you haven’t had the chance to sign up for the upcoming Soldier Systems Digest E-mail Newsletter, there’s still time! You can sign up using the registration field, directly underneath the advertising, as seen in the image above. The SSD Newsletter launches in January, so stay tuned!

Sales.SoldierSystems.Net

Monday, December 28th, 2015

 

Although it hasn’t even been a month yet, we are pleased with the performance of our new feature Sales.SoldierSystems.Net, a one-stop for the industry’s best deals. Keep checking the page for updates.

 

A company wishing to announce their sale will click on the “advertise” tab at the top of the site and be guided to an interface which allows them to create their own announcement. A member of the SSD staff will review the sale announcement for fidelity, clarity and applicability and then approve it for publication, a process that will take minutes. Obviously, we feel the need to maintain a “man-in-the-loop” for this process.

Since this feature is so new, and the are so many end of year sales, we’d like to offer limited time coupon code “freeadnewyear” which brings the cost to post a sale announcement to $0. This offer expires 1 January, 2016.

sales.soldiersystems.net

A Shout Out To Ray M

Saturday, December 26th, 2015

Thanks for the note.  A very Merry Christmas and Happy New Year to you and yours as well!

The same goes for all of our readers.  Have a wonderful holiday season, no matter where you are.

WARNORD – Possible Advertising Opening

Thursday, December 17th, 2015

We may soon have a Cat B spot opening up. This hasn’t happened in quite some time and many have inquired about their availability over the years, so we thought it best to inform those interested.

To refresh your memory, Cat B spots are those banners, above the fold, and visible to the right of the top story.

Interested parties should email us at advertising@soldiersystems.net.