Reebok

Goodbye Raichle, Hello Mammut

In 2003 Mammut brand purchased Swiss footwear mainstay Raichle. Although Raichle turns 100 next year, Mammut found that they weren’t getting the market share under the Raichle brand name that they were seeing with the Mammut clothing, hiking and mountaineering lines. Starting this year, boots produced by Raichle will carry the Mammut name.

Many of you may have worn Raichle combat and mountaineering boots. No word on how this may affect their black boot line.

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