As you have noticed, the look of Soldier Systems Daily has changed as well as the level of coverage. This is due to a large extent, to support from our advertisers. We feel it is important for us to explain to our advertising program to our readership. We publish news. Our coverage of new products, services, materials, government programs, and industry news takes us in a lot of directions and we spend a lot of time writing about the unknown. News coverage should not be considered an endorsement unless otherwise specified. Our new advertising program is however, something altogether different.
While many would understand that accepting advertising from a vendor of products or services is an endorsement of Soldier Systems Daily by the advertiser, we look at this as a two way street. We consider at each potential advertiser and the types of products and services they provide. We regard each ad we publish as an endorsement by Soldier Systems of the advertiser. Additionally, we consider our advertisers as partners and work hard to develop a relationship that we can leverage to benefit reader, advertiser and us. An example of this are special promotions and contests that we are developing in conjunction with our advertisers to benefit our dedicated readership.
Soldier Systems will continue to break the news and provide information on the latest products and services for the Soldier Systems industry but take a moment to check out our advertiser’s websites and consider one or more of them to satisfy your next requirement.