SIG MMG 338 Program Series

Disney Trademarks “SEAL Team 6”

No kidding, it sounds like an internet hoax but on 3 May, 2011 The Walt Disney Company filed three separate trademark applications (see below) for the term “Seal Team 6” covering clothing, footwear, headwear, toys, games and entertainment and education services. There are a few other baubles thrown in such as “gymnastic and sporting articles (except clothing); hand-held units for playing electronic games other than those adapted for use with an external display screen or monitor; Christmas stockings; Christmas tree ornaments and decorations; snow globes”.

In 2004, Novalogic had applied for a trademark for the term for use with games and action figures but abandoned the effort in 2006. Who knows, maybe they were visited in the middle of the night by black helicopters.

I can’t for the life of me figure out how you trademark a historical term that is decades old. While I am completely dismayed at the intellectual simplicity of the financial and entertainment industries (money, money, money), I find it hard to believe that they didn’t conduct a simple search of eBay which offers literally pages and pages of geedunk slathered with the term “SEAL Team 6”.

Overall, this feels like a really crappy move from a company that supported America’s war effort during WW II producing logos and insignia for a wide variety of units. Although I have to admit, Disney might be on to something with the snow globes.

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18 Responses to “Disney Trademarks “SEAL Team 6””

  1. Ryan S. says:

    Craziness. I’ve always wondered about the origins of the word geedunk

  2. Administrator says:

    http://en.wikipedia.org/wiki/Gedunk_bar

    You’ll also see command T-shirts, coins and associated paraphernalia referred to this way.

  3. GERMANaa gUNn says:

    disney can suck my dick

    walt disney can also suck my dick, that sick pedo

  4. John Dodge says:

    Oh Boy,
    Donald Duck and ST6 Save the World.
    Coming soon to DVD.

  5. Merlin says:

    F Disney big time

  6. Stuart Neilson says:

    A fashion company that may or may not have the initials Romeo Lima tried to enforce intellectual property rights on Black Watch Tartan when some o e else knocked out a BW handbag. Fortunately third case went nowhere when it was Pinter out that Government No 2 Tartan belongs to HMG.

  7. Daggert says:

    “in a related release Donald Duck was granted a license to kill “

  8. murphquake says:

    I suppose it’s better than government agencies and entities (towns/cities/states) copyrighting and trademarking their names, logos, etc., or worse yet, forming nominally independent companies to do it for them.

  9. Clay says:

    So….. Can the Govt. And media even say st6 withought paying disney?

  10. Mike D says:

    What purpose does this serve? What next, will George Lucas trademark “82nd Airborne Division”?

  11. Lew says:

    I see a movie and lots of merchandise coming out of Buena Vista soon.

  12. Clay says:

    ^ and it’ll be all inaccurate and overly commercial.

  13. Buckaroomedic says:

    This is some crazy sh*t. A lot of other mil terms have been copyrighted by other douchebags too; i.e. tail gate medicine, boots on the ground, etc, etc.

    Who do I have to pay royalties too when my unit uses these term in training?

  14. Riceball says:

    Technically, Disney can trademark SEAL Team 6 since there is no Team 6 anymore, Team 6 is now known as DVEGRU and I believe that they haven’t been Team 6 for some years now. Not that this makes it right but it’s a bit less of a travesty than it would seem like it was at first. Are we really sure that it’s SEAL Team 6 that Disney’s trying to trademark and not Seal Team 6? There’s a huge difference between a Navy SEAL and a seal even though, I believe, that the Navy did experiment with seals for a while way back when.

  15. Steve Sparks says:

    For Ryan S Geedunk is the sound a donut makes when it is dipped in coffee. That was the explanation I got while in the Nav.

  16. 82PFDR says:

    SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6, SEAL team 6,
    Ok Disney How much do I owe you?

  17. Knarfy says:

    Does anyone think Disney might be trying to protect the term from some other Marketing menace? Disney never seems to do stuff that hurts the country or the troops.