In early July, SSD was forced to place restrictions on sale announcements. Now, due to abuse of our generosity, we are implementing additional controls on sale announcements. Effective immediately, we will only post one sale announcement per month for non-advertising companies. It is unfair to the companies that support SSD for us to provide what amounts to free advertising to their competitors. Once a month is more than enough to allow small businesses to showcase their products and services to our readers. Additionally, we still require a 48 hour lead time to place any sales into our editorial lineup.
We are investing a great deal of time and money in a new solution that will allow vendors to post their own sales, free of charge. This will be great for vendor and reader alike, as it will be a one-stop for deals. But, until then, these policies will have to suffice in order to prioritize the editorial content of SSD.
This is not to be confused with product announcements. As always, you do not need to be an advertiser to submit those but we reserve the right to share those items we feel are right for our readers.
First off I’d like to say that we have never paid or asked to have anything about our company posted, with that in mind over the last few years a few things about us and our products have been reported on. I personally think this site does a great job and is more then fair to us “cash poor” small manufactures. I hope you can always continue to do what you do for everyone involved with the tactical community.
This isn’t about us mentioning new products. It’s about companies asking us to promote their sales.