Black Rifle Coffee Company is launching a new flavor today, commemorating Military Assistance Command Vietnam’s Studies and Observation Group, an organization used to cover much of the US covert war effort.

The MACV-SOG blend will be exclusive to their coffee club and the Exclusive Coffee Subscription. They are only opening up 800 new Exclusive Coffee Subscriptions.

However, BRCC is also offering some really cool merch to go along with the launch and it includes out favorite camouflage pattern, Tigerstripe. These include hoodies, T-shirts and caps.

BRCC also has a great blog called Coffee or Die and they’ve posted an article on the equipment used by MACV-SOG and you can read it here. Like us, they want to share the history of our Special Operations Forces.

This entry was posted on Sunday, December 1st, 2019 at 12:00 and is filed under Veterans. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.