FN Herstal

Black Rifle Coffee Company Introduces MACV-SOG Blend & Apparel

Black Rifle Coffee Company is launching a new flavor today, commemorating Military Assistance Command Vietnam’s Studies and Observation Group, an organization used to cover much of the US covert war effort.

The MACV-SOG blend will be exclusive to their coffee club and the Exclusive Coffee Subscription. They are only opening up 800 new Exclusive Coffee Subscriptions.

However, BRCC is also offering some really cool merch to go along with the launch and it includes out favorite camouflage pattern, Tigerstripe. These include hoodies, T-shirts and caps.

BRCC also has a great blog called Coffee or Die and they’ve posted an article on the equipment used by MACV-SOG and you can read it here. Like us, they want to share the history of our Special Operations Forces.

3 Responses to “Black Rifle Coffee Company Introduces MACV-SOG Blend & Apparel”

  1. Ton E says:

    I don’t understand the buzz behind their coffee it’s overhyped.

  2. TominVA says:

    For a moment I thought it said “Covfefe”.

  3. Adam says:

    Great company, they care about the military, their employees and their customers!