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Vista Outdoor to Showcase 2016 New Products at SHOT Show

Visit the Vista Outdoor Booth #14551

CLEARFIELD, Utah, January 12, 2016 – Vista Outdoor Inc. (NYSE:VSTO), a global designer, manufacturer and marketer of products in the outdoor sports and recreation markets, will showcase its 2016 new product line-up at this year’s Shooting, Hunting, and Outdoor Trade (SHOT) Show on January 19-22 at the Sands Expo Center in Las Vegas, Nevada.

“This is our first SHOT Show as a true standalone consumer products company,” said Vista Outdoor Chairman and CEO Mark DeYoung. “The conference is a great opportunity to highlight the many innovative, quality products from our portfolio of well-known and respected brands.”

Vista Outdoor and its more than three dozen brands will be at booth #14551.

In addition to the new products, the company will display updated logos for several brands, including Bee Stinger, BLACKHAWK!, Final Approach, Hoppe’s, and Savage. Since its spin-off, Vista Outdoor has focused on strengthening and repositioning a number of its brands to better reflect the vision and brand proposition with consumers.


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