Tom Norris joins the team at SENTRY Products Group™ as the new Marketing Manager.

Virginia Beach, Va. (October 2020) – SENTRY Products Group™, a leading manufacturer and distributor of products designed for the specific needs of elite forces, military, law enforcement, and the shooting sports markets, is pleased to announce that Tom Norris, a seasoned photographer and designer, and Navy veteran, has signed on as the SENTRY Products Group Marketing Manager.

“We had worked with Tom in the past and are thrilled to have him join the team under the SENTRY Products Group banner,” Terry Naughton, President of SENTRY Products Group, stated. “2020 has brought new challenges to everyone’s marketing efforts, and bringing Tom aboard is a significant step towards our commitment to supporting our customers and dealers. Tom brings with him an exceptional level of graphic design and communications skills that will bring our marketing efforts to new levels. His first project of was the re-launch of our web site www.sentrytactical.com, which has been very successful. As SENTRY continues to grow, it is imperative that our marketing is able to identify and reach our customers with effective, impactful messages. Tom is the right person to spearhead those initiatives.”

Norris is a graduate of Old Dominion University with a degree in Design and Visual Communications. He brings with him extensive experience in developing marketing and branding concepts for catalogs, consumable packaging, photography for brand and lifestyle, and developing branding campaigns. In his new role with SENTRY Products Group, Norris will develop and initiate marketing strategies that will increase brand recognition within the law enforcement, military, and outdoor enthusiast communities. He will be responsible for growing the overall brand image through SENTRY Products Group sales collateral, advertising, social media, videos, and more.

“I’m excited to work with my former colleagues again! It’s a great team of people and they create great products. As a veteran, it’s really important to me to believe in the products we make for the people serving on the front line and there is no doubt that sentiment is shared by everyone here at SENTRY. I’m looking forward to this opportunity to work with a brand that has such strong integrity to its people and its products,” Norris added.

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