Announcing ATS Elite

I’m glad I can finally tell you that ATS Tactical purchased the Woolrich Elite brand from Woolrich and has rebranded it as ATS Elite. Look for the debut at SHOT Show in booth #10321.

It’s a major move for ATS Tactical and I’m glad to see the brand live on. Congrats guys!

Also, be sure to check out the new ATS Tactical website .

Tags: ATS Elite, ATS Tactical, woolrich

This entry was posted on Thursday, January 2nd, 2014 at 04:43 and is filed under Clothing, SHOT Show. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

7 Responses to “Announcing ATS Elite”

Justin Lucenti says:

January 2, 2014 at 05:10

That’s awesome. Good guys at ATS
2 Cent Tactical says:

January 2, 2014 at 12:03

Congrats ATS.
Sketchy_Endeavor says:

January 2, 2014 at 15:07

As I understand it, their Elite line will have some products that the industry have never seen before.
Logan F. Crooks says:

January 2, 2014 at 18:28

Great. Does That Mean They Move The Production Back To The US?
Tremis says:

January 2, 2014 at 21:53

Does this mean no more promotive deals? Woolrich had the BEST deals there.
- Will says:
  
  January 3, 2014 at 04:32
  
  That’s probably the reason they went out of business. A company can’t survive selling products for 50-75% off. That also is huge turn off to retailers who have the option of carrying products that aren’t cheapened by the manufacturer dumping product into the market at a massive discount.
  - Tremis says:
    
    January 3, 2014 at 18:51
    
    Woolrich certainly didn’t go out of business. They are pretty successful. I doubt the elite line was a half percent of their sales.