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Merrell Sponsors “POM Wonderful Presents: The Greatest Movie Ever Sold”

“POM Wonderful Presents: The Greatest Movie Ever Sold” is the ultimate sellout movie. Detailing how product placement in media and entertainment actually works, this documentary by Morgan Spurlock opens this Friday (April 22, 2011). As you can see, POM get the above the title spot, but what we found most interesting was that Director Morgan Spurlock is running the streets wearing sponsor Merrell, footwear. For once, it’s cool to sell out.

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