Video game designers have been going out of their way to introduce more and more realism into their titles. There’s also been a lot of talk within our industry on coming up with new ways to reach additional markets. Consequently, it seems like a perfect match when manufacturers of military equipment partner with video game designers. In a way, the folks that play first person shooters they are natural tactical customers.

Electronic Arts, producers of the popular Medal of Honor series is reveling in its partnership with the tactical industry. Not only is it featuring partners’ products in the latest version of the game, but EA is also openly promoting the manufacturers to their players.

Each week they discuss additional partners and show examples of how they have participated in game development including a video. So far they’ve revealed LBT, Mechanix Wear, McMillan, SureFire, Trijicon, and LaRue Tactical.

Read about all of the partners at www.medalofhonor.com/partners.

Tags: Electronic Arts Inc, LaRue Tactical, LBT, McMillan, Mechanix Wear, Medal of Honor, Surefire, Trijicon

This entry was posted on Monday, April 23rd, 2012 at 17:01 and is filed under Industry, Media. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.