B5 Systems

HOIST IV-Level Hydration Sponsors U.S. Army Best Ranger and International Sniper Competitions

CINCINNATI, Ohio, (April 11, 2024) – HOIST®, one of the fastest growing hydration beverages in the U.S., is thrilled to sponsor two respected events in the U.S. Army community: the 40th annual Best Ranger Competition and the International Sniper Competition. These two events bring together elite soldiers from around the world to compete in challenges which demand outstanding levels of strength and endurance.

The International Sniper Competition, held April 5-11, 2024, is located at the Maneuver Center of Excellence in Fort Moore, Ga. Here, sniper teams from across the U.S. and NATO allies connected to demonstrate their unparalleled precision, observation and reconnaissance skills.

The Best Ranger Competition stands as a testament to the dedication and prowess of the U.S. Army Rangers. This grueling competition has evolved into a showcase of the finest two-man teams from the entire U.S. Armed Forces to test marksmanship, physical and cognitive ability and tactical skills across 32 events. As the chosen electrolyte source for the previous two years’ winning teams, HOIST is proud to continue to support the individuals who will push their mental and physical limits to the test in Fort Moore, Ga., April 12-14.

“HOIST is built to provide hydration that works harder and longer than other options on the market,” said HOIST Director of Marketing Taryn Lawson. “When the opportunity arose for us to be sponsors for these competitions which recognize our shared values of endurance and toughness, it was an easy yes. The HOIST team congratulates the U.S. Army sniper teams who competed this week, and we look forward to supporting the U.S. Army rangers this weekend.”

The HOIST formula is scientifically tested and proven to supply rapid hydration and recovery, without compromising taste, and is offered across a lineup of bottled beverages, powder sticks and liquid pouches. All of HOIST’s products provide three times the electrolytes and half the sugar of traditional sports drinks, without adding artificial sweeteners or dyes.

“I can’t tell you how many soldiers at the Sniper competition told us over and over that HOIST has saved them during the competition,” said HOIST Director of Military Sales and Food Service and CW5 Ret Russ Campbell. “It is very rewarding to be here with these soldiers and represent a product that they truly enjoy and appreciate. We’re thrilled to fuel the U.S. Army through this continued sponsorship alongside our day-to-day operations.”

As one of three electrolyte sources approved for use by the U.S. Department of Defense, HOIST is dedicated to ensuring that military personnel perform at their best, even under the most demanding conditions. The HOIST lineup of IV-level hydration is additionally offered at 90% of U.S. Army bases globally. This strategic collaboration aims to strengthen the HOIST commitment to excellence and resilience, as well as further support U.S. service men and women.

For more information about HOIST or to see the entire HOIST lineup visit www.drinkhoist.com. Keep up with the latest HOIST news on Instagram @drinkhoist.

10 Responses to “HOIST IV-Level Hydration Sponsors U.S. Army Best Ranger and International Sniper Competitions”

  1. Nautilus says:

    “HOIST is built to provide hydration that works harder and longer than other options on the market”
    So youve enhanced H2O? Wow.
    Please quote DOI of the multiple Papers published – all peer reviewed of course?
    Im curious to see your Deuterium Hydration drink that is better than this old fashion regular water?

    • Philip says:

      For being so condescendingly sure of yourself, you seem quite ignorant of the difference between “old fashion regular water” and a purpose-formulated hydration beverage.

      Water typically only has trace mineral elements and lacks the electrolytes and vitamins of sports drinks. You need to replace more than just lost water during physical activity. Same reason dehydration patients in clinical settings are given IVs instead of just cups of plain water.

      This is just one (of many) ways to rehydrate. C’mon bro…

      • rob c says:

        Lol found the hoist spokesperson

      • nautilus says:

        Suddenly the entire advertisement backpaddles. So its not better than water.
        Two different stories.
        Sure, try to sell your overpriced electrolytes. There is a market for another AR, and there is a market for this bull. At least in the competitve disciplones.
        Every regular human will just eat some “electrolytes” and carbs.

        And every soldier on a mission will fall back to regular water and some snacks. Because no one can carry 20 gallons of HOIST in afghan mountains. Bht they can carry a carbon filter.

      • Sunny says:

        Hello Mr. Lawson! Or Philip the totaly unreleated person?
        Funny the advertiser never contains the term “mineral elements” or “vitamins” but your cool response does.
        But it does contain a quote “HOIST is built to provide hydration that works harder and longer than other options on the market,” said HOIST Director of Marketing Taryn Lawson.

        For being so condescendingly sure of yourself, its funny you dont see that obviously the bashing went against this misleading advertisement – talking about HYDRATION and how to enhance HYDRATION. Not the supply of other elements or molecules besides dihydrogen monoxide 😉

        But go ahead, and try to sell us Ringer’s solution known to humankind since a hundred years – but in a brand new package with exclusive never seen before 300% the amount of NaCl, KCl, CaCl2 and NaHCO3 and MgCl2 than your body can metabolize.


    • Ex Coelis says:

      Lighten up, FRANCIS… But by all means; continue to enjoy your tap water.

      • Sunny says:

        Well Lois, in Europe we got actual working food safety regulations and public warnings if tap water contains anything above the thresholds – because its monitored 24/7.

        So your right, Im glad I dont need to run the carbon block filter to clean my dishes, preventing contamination for my next usage – something I guess with chlorine, phosphorus, mercury and lead in the tap water you rather consider a necessity, right?

  2. Ex Coelis says:

    Sunny, we’re all glad that you’re so glad that you don’t have to run a carbon block filter for all of your tap water needs but evidently you’ve completely blown past the fact that this post is just about a new sports drink..