TYR Tactical

Archive for the ‘Industry’ Category

Rheinmetall Expands Local Production in Romania and Strengthens the Romanian Defence Industry – Focus on Ammunition and Lynx Infantry Fighting Vehicle

Wednesday, July 30th, 2025

Rheinmetall has founded a comprehensive local production network in Romania, which includes both its own companies in the country and new partnerships with Romanian companies. The technology corporation is thereby expanding both, its presence in Romania and its status as a leading manufacturer and service provider for the Romanian armed forces. The provision of advanced turnkey solutions for the production of infantry fighting vehicles, ammunition and powder, as well as state-of-the-art training services, ought to strengthen the Romanian defence industry in the long term. The network includes Rheinmetall Automecanica, further local Rheinmetall activities as well as a new centre of excellence for training and further education.

A cornerstone of Rheinmetall’s localisation efforts is the cooperation with key Romanian companies, including among others Uzina Automecanica Moreni, Interactive Software SRL and MarcTel-SIT. These partnerships will promote local procurement and assembly processes, and will foster the integration of Romanian expertise into the production chain.

The initiative focuses on local production of the Lynx infantry fighting vehicle at Rheinmetall Automecanica, with a robust supply chain and a reduced dependency on external suppliers. Rheinmetall Munitions Romania will manufacture medium-calibre ammunition for infantry fighting vehicles and air defence, while Victoria Explosive Powder Factory will produce the propellants, for which Rheinmetall is providing expertise and technology for a propylene plant. Local service facilities will be responsible for the ongoing maintenance and support for military equipment, thus always ensuring operational readiness.

The Rheinmetall Excellence Centre in Romania is to ensure the transfer of critical know-how to the local workforce. Equipped with cutting-edge simulators and comprehensive training programmes, the centre will provide Romanian employees with practical experience and technical expertise in the operation, maintenance and development of advanced defence technologies, particularly in relation to the Lynx infantry fighting vehicle.

Rheinmetall’s investment in local production will make a significant contribution to the Romanian economy by creating hundreds of jobs in various sectors, including manufacturing, engineering and technical services. Cooperation with Romanian companies will also boost local supply chains, create additional business opportunities and promote industrial growth.

With this strategic initiative, Rheinmetall Automecanica is not only improving Romania’s defence capabilities, but also laying the foundation for a sustainable and independent defence industry. By integrating advanced technologies and training, Rheinmetall is ensuring the future viability of Romania’s defence sector while further expanding its own global production network.

Dead Air Silencers Names Jared Rehm as Director of Marketing

Tuesday, July 29th, 2025

Heber City, UT – Dead Air Silencers, a leader in innovative and high-quality firearm suppressors, is thrilled to announce the appointment of Jared Rehm as the new Director of Marketing. Jared will spearhead Dead Air’s strategic brand marketing and communications initiatives, ensuring the brand’s continued leadership in both existing and emerging markets.

With over 22 years of experience in marketing and a robust background in the outdoor industry, Jared brings a wealth of expertise and a proven track record of success. His career highlights include transformative leadership roles at Sellmark Corporation and Benelli USA, where he developed and executed award-winning marketing campaigns that resonated with consumers and drove significant brand growth.

“I am honored to join the talented team at Dead Air Silencers,” said Jared Rehm. “The company’s commitment to innovation and quality aligns perfectly with my passion for crafting compelling brand stories. I am excited to contribute to Dead Air’s mission and to help elevate the brand’s presence in the market.”

Ernie Beckwith, CEO of Dead Air Silencers, expressed his enthusiasm about the new appointment: “We are excited to welcome Jared to our leadership team. His extensive experience and strategic vision will be invaluable as we continue to innovate and expand our product offerings.”

Jared holds a Bachelor of Fine Arts degree in Film and Television Production from the Savannah College of Art & Design. His career is marked by a dedication to fostering a culture of innovation and excellence within marketing teams. 

For more information about Dead Air Silencers and their full product lineup, visit deadairsilencers.com or watch product videos on Dead Air’s YouTube Channel.

GBRS Group selects William Phebus as Director of Business Development and Sales

Tuesday, July 29th, 2025

VIRGINIA BEACH, VA — JULY 2025GBRS Group is proud to announce the addition of William Phebus as Director of Business Development and Sales, bringing over 15 years of proven leadership, market insight, and high-impact execution to the team.

William joins GBRS Group after nearly six years as Director of Sales and Business Development at Sons of Liberty Gun Works, where he played a key role in the company’s explosive growth across the defense, law enforcement, and commercial sectors. His career also includes pivotal leadership positions at American Defense Mfg. and High-Speed Gear, Inc, where he consistently delivered measurable results in revenue generation, government contracting, and strategic partnerships.

A no-nonsense sales leader with a knack for critical thinking and a deep understanding of tactical markets, William has built a reputation on doing the hard things well—whether managing P&Ls, driving COGs efficiencies, or closing multi-million-dollar government and OEM deals.

His approach is direct: build strong relationships, deliver real solutions, and never stop improving.

“I’m not interested in doing what’s already been done,” William says. “I’m here to challenge the status quo, push GBRS into new markets, and do it with a team that’s not afraid to think differently and move fast.”

This move marks a new chapter for both GRBS Group and William as they continue to expand their influence in the tactical, defense, and training industries. Operating remotely out of Virginia Beach, William will focus on accelerating brand partnerships, scaling distribution, and developing long-term sales strategies to keep GBRS Group ahead of the curve.

william@gbrsgroup.com

SK Guns Supports International Association of Bomb Technicians & Investigators

Sunday, July 27th, 2025

ST. AUGUSTINE, Fla. – July 24, 2025 – SK Guns®, the Nation’s only series-driven, limited-edition manufacturer of custom firearms, supported the 53rd International Association of Bomb Technicians & Investigators (IABTI) International In-Service Training and Expo (IIST) through its SK Gives Back initiative.

The expo took place June 22 – 27 in Ponte Vedra Beach, Florida. As part of the event, SK Guns donated the #053 Solo Lobo (translated: “Lone Wolf”) pistol chambered in .38 Super. This custom-engraved firearm was auctioned off to raise funds for the IABTI during the convention. The funds raised help bomb technicians and investigators across the world be as educated and effective as possible.

“It can’t be overstated how dangerous the life of a bomb technician can be. Training and education for these members of our military, law enforcement and first responder communities is absolutely vital,” said Simon Khiabani, owner and founder of SK Guns. “We are proud to use our SK Gives Back initiative to support the IABTI and help fund the research and training programs they work on throughout the year.”

The IABTI IIST is the premier global event for bomb technicians and investigators to refine their skills and network with other international experts. The event provided attendees with a new perspective on the industry, access to career pathways, research and professional development opportunities.

“We are so grateful to Simon for his kindness and willingness to help the IABTI conference, which helps facilitate well needed training to bomb technicians around the world,” said Scott Wright, St. Johns County deputy and explosive ordnance disposal technician.

To learn more about how to get involved or discuss how your foundation can partner with SK Gives Back, visit skguns.com/contact-us.

Brownells Supports Gun Owners of America with 5% Sales

Sunday, July 27th, 2025

GRINNELL, Iowa (July 21, 2025) – Brownells is standing up for the Second Amendment this week by donating 5% of all website sales to Gun Owners of America (GOA), an organization dedicated to protecting and defending the constitutional right to keep and bear arms.

From Monday, July 21, through Sunday, July 27, every purchase made at Brownells.com will help support GOA’s mission.

Why Your Support Matters Now

GOA is currently leading the charge in courtrooms across America, challenging unconstitutional gun control laws, executive actions, and federal overreach.

Gun Owners of America is actively engaged in some of the most critical Second Amendment legal battles today, including a forthcoming federal lawsuit to dismantle the remaining provisions of the National Firearms Act. Along with a lawsuit challenging the United States Postal Service’s handgun mailing ban as unconstitutional and inconsistent with America’s founding traditions. Additionally, Gun Owners of America has defended the right to build and own homemade firearms while fighting back against ATF overreach on forced reset triggers, pistol braces, and other regulatory abuses.

Brownells is proud to stand with GOA and its no-compromise mission to defend the rights of law-abiding gun owners.

Be Part of 2025 GOALS

In addition to financial support, Brownells is proud to partner with GOA in inviting all freedom-loving Americans to attend the 2025 Gun Owners Advocacy and Leadership Summit (GOALS), the premier event for gun rights activists, brands, and community leaders.

120,000 sq. ft. of exhibition space

Iconic brands in the shooting sports and outdoor industry in attendance

Exclusive product reveals, live panels, workshops, and powerhouse keynote speakers

Family-friendly atmosphere, kids and families welcome!

This isn’t just another convention. GOALS 2025 is a celebration of your rights, your community, and your commitment to liberty.

Brownells and GOA invite everyone in the 2A community to join us for this can’t-miss event.

GOALS 2025 Schedule:

Saturday, August 9th

Doors Open: 8:30 AM

Welcome Ceremony (Main Stage): 9:00 AM

Convention Floor Open: 10:00 AM – 5:00 PM

Sunday, August 10th

Doors Open: 8:30 AM

Opening Session (Main Stage): 9:00 AM

Convention Floor Open: 10:00 AM – 4:00 PM

This is where the heart of the Second Amendment movement comes together.

PSQ Payments Partners with Atrius Development Group to Provide Payment Services After Sudden Cancellation From Former Vendor

Friday, July 25th, 2025

WEST PALM BEACH, Fla.– PSQ Holdings, Inc. (NYSE: PSQH) (“PublicSquare” or the “Company”) today announced its new partnership with Atrius Development Group, a leading innovator in precision rearm components, after the sudden cancellation of Atrius’s payment services by a major vendor. PSQ Payments collaborated closely with the Atrius team to onboard their business, restore checkout functionality, and ensure uninterrupted access to their high-quality rearms components for their eager customers.

“This partnership with Atrius is a reminder that for PSQ Payments, our financial technology efforts are about much more than just processing payments; it’s about standing up for American businesses that are being unfairly targeted,” said Michael Seifert, Chairman and CEO of PublicSquare. “Atrius builds high-performance components for firearm owners protected by the Second Amendment, and we are proud to ensure they receive the respect and service they deserve. PSQ Payments continues to expand its reach across industries affected by financial censorship, with highly competitive rates, live US-based support, and mission-aligned services to freedom-loving businesses nationwide.”

Atrius is known for its agship Forced Reset Selector for the AR-15 platform. However, the company faced unexpected disruptions to its business when its previous payment processor terminated their relationship without warning, citing ideological objections rather than compliance issues or operational concerns. This left the Atrius and its customers in a sudden bind, unable to complete legitimate transactions for legal products.

Atrius resumed full online checkout capabilities within days of the transition. The partnership highlights the shared mission of both companies: defending free enterprise, supporting pro-liberty businesses, and providing alternatives to financial institutions that prioritize politics over principles.

“At a time when we were facing real adversity and being overlooked or mistreated by the very partners we once trusted, PSQ Payments stepped in, not just as a financial partner, but as a believer in our mission,” stated Ryan Spadafore, Founder & CEO of Atrius. “As an American-made company built by everyday Americans and veterans alike, our foundation is rooted in advancing the 2A rights of all Americans. The PSQ Payments team understood that, and their support gave us the breathing room to regroup, rebuild, and stay aligned with our purpose. Our singular focus has always been impact, and this partnership was a turning point for Atrius Development Group. Together we win.”

CZ-USA Expands Customer Service Hours to 12 Hours Daily

Tuesday, July 22nd, 2025

Kansas City, KS – July 21, 2025 – Beginning this week, CZ-USA is expanding its customer service hours to 7:00 AM – 7:00 PM Central Time, Monday through Friday, making it the longest dedicated weekday support schedule of any major U.S. firearms manufacturer.

This move extends CZ-USA’s service window to a full 12 hours each weekday, ensuring faster response times and broader availability for customers across all U.S. time zones. The expansion reflects CZ-USA’s ongoing commitment to industry-leading customer support.

“Customer satisfaction drives everything we do,” said Petr Pistelak, President, CZ-USA. “By extending our service hours, we can reach more customers when they need us most, morning through evening, coast to coast.”

Key Highlights:

• New Service Hours: Monday – Friday, 7 AM – 7 PM CST (12 hours)

• Launch Date: Effective July 21, 2025

• Industry Impact: Longest weekday support among major U.S. firearms manufacturers

This expanded availability will be managed through enhanced staffing, including split shifts and the addition of one new team member, ensuring consistent service quality throughout the new hours.

About CZ-USA

CZ-USA, based in Kansas City, Kansas, is the exclusive U.S. importer, manufacturer, and distributor of CZ-branded firearms, including handguns, rifles, and shotguns for competition, personal defense, law enforcement, and hunting. A subsidiary of the globally recognized ?eská zbrojovka Group, CZ-USA is committed to delivering innovative, reliable, and high-performance firearms built with American shooters in mind.

For more information, visit www.czfirearms.com/en-us.

NP Aerospace Launches Their Proven Through-Life Support Services Package into the Civilian Armoured Vehicles Market

Tuesday, July 22nd, 2025

NP Aerospace, the global vehicle integrator and armour manufacturer, has launched their proven through-life support services package into the Civilian Armoured Vehicles (CAVs) market. NP Aerospace currently supports over 18,000 vehicles across 30+ armoured, tactical, logistic and utility fleet types for a range of customers, globally, including the UK PMETS and CVSSP contracts. The know-how, practices and procedures developed to deliver this support are now being specifically shaped and offered into the global CAV marketplace, where it is estimated that there are over 100,000 vehicles in service across military, government, NGO and private security applications.

Support in this sector, to date, has been ad-hoc and decentralised. This fresh initiative will offer a one-stop-shop for fleet managers, no matter what vehicle types they may be operating.

In 2024, following the acquisition of certain assets of Jankel Armouring Limited, NP Aerospace inherited an established business stream in the specialist area of CAVs that includes both product (armoured vehicle designs, such as the Toyota Land Cruiser LC300) and support services, delivered to a range of globally deployed in-service CAV fleets – around 100+ vehicles across 8 customers. In the last 12 months, a number of former Jankel supply and support CAV contracts have been novated to NP Aerospace and the continued support to global customers has been a key requirement of that transition process. Now, 12 months on, NP Aerospace is launching the CAV support capability offering more widely, to ensure that the very best support services can be delivered to current customers but also to expand that proven service offering across the global fleets. Potential new CAV support clients range from ministries of defence to NGO’s, and individual vehicle fleets are widely spread in terms of deployed geography. NP Aerospace recognises the resultant challenges and has developed a robust service offering that can be trusted to deliver and includes the additional and significant capabilities and expertise developed through NP’s legacy activity in this operationally critical vehicle support services arena.

Specifically, NP’s CAV support services package is vehicle type agnostic and includes: handover and commissioning; operator and maintainer training; deployed support (Field Service Representation – FSR); spare parts; service and maintenance; post design services; refurbishment and mid-life improvements; and secure disposal/destruction. NP Aerospace has recently increased the team size of this department by 50%, attracting some key talent to specific roles, to enable the successful delivery of this service offering – reassuring their specialist CAV customers.

James Kempston, CEO of NP Aerospace, commented: “This is an exciting milestone as we expand our proven through-life support services into the civilian armoured vehicle (CAV) market. Drawing on our experience supporting over 18,000 military and security platforms worldwide, we are applying our expertise and trusted capabilities to civilian fleets, regardless of their operating environment. Importantly, this support isn’t limited to vehicles we manufacture – it can be delivered for any vehicle type, operated by any fleet manager, anywhere in the world.” He added: “At the same time, our LC300 armoured Toyota platform not only meets key requirements for compliance, protection, and safety – it’s also engineered with a strong focus on reliability and maintainability. By combining competitive pricing with extended service life through robust support, the LC300 delivers outstanding full-life value.”