SureFire

Archive for the ‘Outdoor Retailer’ Category

ORSM – Thermacell Backpacker

Wednesday, August 3rd, 2016

Many of you know Thermacell insect repellers from hunting. At OR, Thermacell just introcduced the new Backpacker model which uses a standard campuing gas cartridge rather than the proprietary butane cartridges used with their other repellers.  The gas cartridge will provide 160 hours of 15′ X 15′ of odorless coverage from misquitos, black flies and noseeums.  The repellent mats comes in two sizes, 4-hour and 12-hour.  

www.thermacell.com

ORSM – Silynx Communications Clarus Pro

Wednesday, August 3rd, 2016

The Clarus noise cancelling headset from Silynx Communications is well known in military and LE circles. Now, Silynx has introduced it to the civilian market. In addition to its ruggedized active (25 db) noise cancellation, you get military grade, waterproof control for your communications devices, including FRS radios and cellphones. The applications are myriad, CSAR, high noise vehicles, construction, cycling, etc.

The Clarus Pro comes in Black but they offer an option for dipping in various patterns.

www.silynxcom.com

ORSM – Arc’teryx

Wednesday, August 3rd, 2016

Coming Spring 17, the infamous BAC in Tiki, a very nice Orange, to the commercial line. 

If that doesn’t float your boat, there will also be Black, Grey and Navy.

www.arcteryx.com

ORSM – Mystery Ranch Introduces Desolve Camo For Hunting Line

Wednesday, August 3rd, 2016

This Metclaf Hunting Pack from MR features the new Guide Light frame which is 30% lighter than the NICE frame and is available now.

Starting Spring 2017, you’ll be able to get MR’s great hunting pack line in Desolve Camo which originated in New Zealand. Here, you can see the Bare variant. As you can see, it includes several different elements in the pattern. I’d say, they are going after OptiFade.

So far, only Hunter’s Element, a New Zealand brand, has announced clothing in the pattern.

www.mysteryranch.com

Outdoor Retailer Summer Market 2016

Wednesday, August 3rd, 2016

So far this week, we’ve offered quite a few previews of new gear being exhibited at this year’s Outdoor Retailer Summer Market, here in Salt Lake City, Utah.

The doors just opened to the show and so begins our live coverage.

NEMO Equipment – Helio LX Pressure Shower

Wednesday, August 3rd, 2016

Many of you are familiar with the Helio Pressure Washer from NEMO Equipment. At the Outdoor Retailer Summer Market which begins today, NEMO will unveil their new LX version which doubles the original model’s 11 liter capacity to 22 liters. They’ve also increased the pressure by 20%.

www.nemoequipment.com

Lifestraw Introduces Lifestraw Go Water Bottle At Outdoor Retailer Summer Market 2016

Wednesday, August 3rd, 2016

LAUSANNE, Switzerland (July 27, 2016) – LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, will debut the LifeStraw Go water bottle, utilizing a two-stage filtration process that removes bacteria and protozoa to make microbiologically contaminated water safe to drink, while also reducing organic chemicals, chlorine and bad taste. Being unveiled at Outdoor Retailer Summer Market, Aug. 3-6 in Salt Lake City, the LifeStraw Go bottle is available in five colors (blue, pink, purple, green and gray), to appeal to a variety of consumers in a wide range of outdoor pursuits. Available for $49.95 at retail locations throughout North America, including REI, and online at www.lifestraw.com, it will be on display at booth #39181.

The LifeStraw Go is engineered for a broad range of activities, from hiking, running, backpacking, emergency preparedness and traveling to everyday hydration at work, home or the gym. LifeStraw Go weighs less than 8 ounces and holds 22 ounces of filtered water that meets stringent U.S. EPA standards. It features a flip top bite valve and carabiner, is BPA free and contains no chemicals. Its raw materials meet U.S. Food and Drug Administration regulations.

“With an upgraded two-stage filtration system, the LifeStraw Go delivers increased confidence to outdoor enthusiasts and those living an active lifestyle who are seeking safe drinking water on-the- go,” said Alison Hill, LifeStraw’s managing director. “It furthers our commitment to be proactive in innovation, develop great technology that cultivates trust in our brand amongst consumers, while expanding our efforts to provide safe water to developing communities and children around the world.”

In the two-stage filtration process, stage one is a hollow fiber membrane that removes 99.9999 percent of bacteria (E. coli and salmonella), 99.9 percent of protozoa (Giardia, Cryptosporidium, etc.), and reduces turbidity by filtering particulate matter larger than 0.2 microns. Stage two is an activated carbon capsule that reduces chlorine, organic chemical matter (like herbicides and pesticides), and bad taste. The hollow fiber membrane will filter up to 264 gallons throughout its life, while the carbon capsule will filter 26 gallons. Replacements are available for both.

lifestraw.com/products/lifestraw-go

Bridgford- Ready To Eat Sandwiches

Tuesday, August 2nd, 2016

If you’ve served in the US military over the past decade, chances are good you’ve eaten a Ready To Eat Sandwich or two from Bridgford.

The military required a shelf-stable sandwich which had a three-year shelf life and tasted great on day one or day 1,095. Manufactured in Statesville, NC, these sandwiches are incorporated into the “First Strike Ration”. The Bridgford Ready to Eat Sandwiches weigh 3.5-oz and the Wraps weigh 2.2-oz. No refrigeration or water is required, and the product has a three-year shelf life from date of manufacture if maintained at 80 degrees F or less. The Sandwiches can even be stored consistently at 100 degrees F for up to six months. The product’s shelf life is achieved through a combination of packaging and formulation.
Bridgford currently offers six varieties of Ready to Eat Sandwiches (BBQ Beef, Sweet & Spicy Chicken, Italian Style, Filled French Toast, Cinnamon Bun and Apple Turnover) and two varieties of Ready to Eat Wraps (Mexican Style beef and Barbecue Pork) in 2-count packages. There are eight twin-pack sandwich packages in a case. On average, the meat-filled sandwiches and wraps provide 336 calories per serving and 13 grams of protein.


The Bridgford Ready to Eat Sandwiches and Wraps are designed to be eaten straight from the pouch; simply tear the pouch open at the tear notches, remove the sandwich and enjoy. The sandwiches may also be heated in several ways: by using an MRE/Flameless Heater, by immersing the unopened pouch in boiling water for approximately six minutes, or by removing the sandwich from its pouch and microwaving it on high for 20 to 30 seconds or heating it in a toaster oven at 350 degrees for 8 to 10 minutes.

Check them out at OR Summer Market, this week in SLC, UT.

www.bridgford.com