Wilcox BOSS Xe

US Tactical Supply Can’t Wait To See You At SHOT Show

January 7th, 2015

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Just ‘Liking’ This Photo on Facebook Will Get You UCMJ

January 7th, 2015

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Long story short, deployed unit is f’ed up. Thanks to the mad shitter, they’ve locked all of the port-a-johns except two which are under guard by SSGs and SFCs. There’s a lot more going on here aside from anal retentive leadership, but apparently, word was put out in the unit in question that the thought police are trawling Facebook looking for any unit members who ‘liked’ the photo.

(photo from US Army WTF Moments)

Ares Gear – Slate Coasters

January 7th, 2015

Ares Gear makes some of the best belts on the market but at the recent Special Operations Care Fund fundraiser in Atlanta I found out that they also make really cool slate coasters.

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Sold in sets of four, they are available with the Ares Gear logo, Crusader’s Cross, Eagle Globe & Anchor, Gadsden Flag and Stars & Stripes.

www.aresgear.com

France – We Stand With You

January 7th, 2015

WWI American - French Flags

We post this image from World War One to demonstrate how America and France have stood together in the face of tyranny. Our two nations have long been there for one another and now, we mourn your loss earlier today at the hands of savage gunmen.

Ares Armor Reacts (In Crayon) To Recent ATF Ruling Letter on 80% Lowers

January 7th, 2015

Ares Armor has been at odds with the BATFE for some time over the sale and manufacture of “80%” lower receivers for AR-style weapons. Most recently, they have contacted the The Honorable B. Todd Jones, Director Bureau of Alcohol, Tobacco, Firearms, and Explosives to request clarification of ATF Ruling 2015-1 regarding the use of gunsmithing services or machine shop support in the transformation of “80%” lower receivers into finished firearms. Considering the additional issues raised by this most recent ATF Ruling, Ares Armor’s letter requesting clarification was certainly warranted. Particularly considering the ruling may contain tidbits that exonerate Ares Armor from any alleged wrongdoing (by the same BATFE that issued the ruling) in selling “80% complete” lower receivers. What really makes this one over the top, is the attached set of crayon drawings.

This is NOT a receiver

This is but one example from the graphic. Read the rest here. If you have any interest at all in this ongoing issue, we suggest you visit for the full request for clarification letter.

Looks Like Team Wendy Has Made That SAR Helmet A Reality

January 7th, 2015

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www.teamwendy.com

Smith Celebrates 50th Anniversary By Launching New Brand Identity

January 7th, 2015

KETCHUM, ID (January 5, 2015) – In 1965, Dr. Bob Smith, orthodontist and original ski bum, developed the first sealed thermal lens and breathable vent foam goggles so he could get a few more powder runs on days when everyone else had to go indoors. With our golden anniversary celebration in 2015, SMITH stays true to its vision of pioneering advanced products to fuel fun beyond walls, creating innovations that amplify awesome, and crafting gear where every detail makes a difference.

Our vast heritage of product innovation has formed who we are as a brand today. SMITH first revolutionized the outdoor experience through the introduction of the first interchangeable lens system for sunglasses and snow goggles then quickly took fog-free goggle technology to the next level with the launch of two new ventilation systems for seamless goggle/helmet integration. Over the next few years, SMITH developed the world’s largest eco-friendly sunglass collection. Most recently we created the most scientifically advanced polarized lens technology, ChromaPop™, while simultaneously creating a dramatically new approach to ventilation and protection in snow and bike helmets through the use of Aerocore™ technology.

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Taking 50 years of heritage to inform the next 50 years of innovation, SMITH is dedicated to making products that authentically empower thrill seekers and modern explorers in snow, bike, fish, surf, peak performance outdoor adventure and more.

As a declaration to our future progress, we are proud to announce the new visual identity of SMITH. Following a refined brand platform that modernizes our beliefs, values, and who we stand for, SMITH will re-launch our entire product range in January 2015 with a new logo and brand presentation. With clean, modern and refined letterforms, the updated logo hearkens back to our original identity and speaks to the fundamental tenets of our brand: performance, movement, and essential design.

Smith Optics

Throughout the year, SMITH is globally rolling out its new visual identity across in-store visuals, consumer and trade advertising, updated website and new product packaging in addition to product logo updates on goggle straps, snow and bike helmets, lifestyle and performance sunglasses and ophthalmic eyewear.

The new SMITH identity represents the forward movement of an iconic brand rooted in the great outdoors. From sand to snow, SMITH continues to blend clean style into products tuned for thrilling experiences, while maintaining an inclusive and dynamic personality. To us, the experience really is everything and thus it’s ALL about friends on a powder day. Here’s to one hell of a good time for the next 50 years.

Congrats Guys! Here’s to 50 more.

www.smithoptics.com

Sneak Peek – Beyond // ODG Collaboration

January 7th, 2015

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