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Vertx announces sponsorship Of WSOF Welterweight Champion Steve Carl

Friday, March 28th, 2014

March 26, 2014 – Vertx® is pleased to announce the sponsorship and addition of current World Series of Fighting Welterweight champion, Steve Carl, to their distinctive Pro Staff.

Carl has established himself as one of the world’s best Welterweights by posting an impressive 21-3 professional MMA record. Coming off 7 straight submission victories, Steve Carl is set to defend his title against Rouismar Palhares on March 29th at WSOF 9. The fight will be televised live on NBCSN.

Carl, known for his prowess inside the cage, is a former Army Sergeant who served two tours during his time in the military. He often credits his military background for the mental fortitude and strength necessary to become champion. His veteran status in addition to successes inside and outside MMA is what led him to be a natural fit for Vertx.

Vertx Director of Marketing, Ginger Rohlfs, feels Carl is a great addition stating, “Steve Carl is in many ways the proverbial good guy and he is a reflection of the Vertx brand. He’s been the underdog only to rise to the occasion and let his actions deliver results. We’re fortunate to have him on our team.”

The Cedar Rapids, Iowa native had this to say about the partnership — “I’m honored to be supported by a company that I can really get behind like Vertx. They are known for having some of the best tactical gear around, and being a nature lover, I can’t wait to proudly wear Vertx in the cage and out in the field. I’m excited to be a part of such a great company.”

www.wearvertx.com

Tags: VertX
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Vertx Partners With Dakota Meyer To Develop Apparel In Support of FTWGA

Monday, February 24th, 2014

Cincinnati, Ohio – Vertx is proud to announce a partnership with Dakota Meyer to develop a co-branded line of apparel in support of For Those Who Gave All. (www.ftwga.com) FTWGA is the brainchild of Meyer, the first living Marine in three decades to receive the Medal of Honor. The overarching goal of FTWGA is to create awareness for our nation’s military and first responders while providing support to various related non-profit charitable organizations. Vertx Managing Director Joe Yorio commented: “We are both honored and humbled to be collaborating with US Marine veteran and Medal Of Honor recipient Dakota Meyer to launch a cobranded line of apparel endorsing For Those Who Gave All. This was a perfect fit for Vertx being that many of our employees are veterans and our parent company, Fechheimer, has been making uniforms for the last 170+ years. Our sister brand Flying Cross currently produces several uniforms for our military, as well as numerous government agencies and many law enforcement departments.” Yorio goes on to add, “A major contributing factor to this overall partnership was that Dakota was not just attaching his name to this endeavor; he wanted to be heavily involved in product development, marketing and sales and is committed to the success of FTWGA. This hands-on style is very complimentary with our vision for the expansion of the Vertx brand and the engagement of our Pro Staff to contribute to our overall product design and wear testing. We look forward to a successful partnership and are privileged to be an advocate for the For Those Who Gave All brand.” The first launch of products is available for pre-order with future collaborative designs in the works. Five new t-shirt designs can be found at www.ftwga.com and http://www.wearvertx.com/FTWGA-For-Those-Who-Gave-All.aspx.

Tags: Dakota Meyer, For Those Who Gave All, VertX
Posted in Charity, Clothing | 3 Comments »

Vertx Sponsored Pro Staff Member, MMA Fighter And Combat Veteran Tim Kennedy Announces Next Fight

Thursday, February 6th, 2014

Cincinnati, OH 03-FEBRUARY 2014 – Vertx® along with sponsored MMA fighter, combat veteran, and Vertx® Pro-Staffer, Tim Kennedy, is excited to announce Kennedy’s upcoming bout versus Michael Bisping on April 16, 2014 at the Ultimate Fighter Nations Finale in Quebec City, Canada.

“Working with Tim is a top priority for Vertx® and we are excited to sponsor him in this highly anticipated fight with Michael Bisping,” said Ginger Rohlfs, Director of Marketing for Vertx. “We are beyond thrilled to be able to lend our support to our friend, colleague and partner.”

After years of back-and-forth “talking” between the two, Kennedy received the nod to fight Bisping this past January. Coming off a three-fight win streak, including a first-round TKO victory in his last appearance over Rafael Natal at UFC Fight for the Troops in Fort Campbell, Kentucky, Kennedy is more prepared than ever. Carrying an undefeated knock out resume among his UFC colleagues, Kennedy is also known for his military background, edgier sense of humor and out-of-the-ring video antics. He is a favorite among fans who appreciate Tim’s personable and direct nature.

“I couldn’t be more excited about having opportunity to fight, and beat, Michael Bisping,” said Kennedy. “Representing a company like Vertx® in such a marquee main event matchup is truly a dream come true.”

Catch Kennedy vs. Bisping live on Fox Sports 1 and Fight Pass on April 16th.

www.wearvertx.com

Tags: VertX
Posted in Media | 4 Comments »

Vertx Announces Partnership With Dakota Meyer And FTWGA Brand

Friday, January 31st, 2014

Cincinnati, Ohio (January 28, 2014) – Vertx is proud to announce a partnership with Dakota Meyer to develop a co-branded line of apparel in support of For Those Who Gave All. FTWGA is the brainchild of Meyer, the first living Marine in three decades to receive the Medal of Honor. The overarching goal of FTWGA is to create awareness for our nation’s military and first responders while providing support to various related non-profit charitable organizations.

Vertx Managing Director Joe Yorio commented: “We are both honored and humbled to be collaborating with US Marine veteran and Medal Of Honor recipient Dakota Meyer to launch a cobranded line of apparel endorsing For Those Who Gave All. This was a perfect fit for Vertx being that many of our employees are veterans and our parent company, Fechheimer, has been making uniforms for the last 170+ years. Our sister brand Flying Cross currently produces several uniforms for our military, as well as numerous government agencies and many law enforcement departments.” Yorio goes on to add, “A major contributing factor to this overall partnership was that Dakota was not just attaching his name to this endeavor; he wanted to be heavily involved in product development, marketing and sales and is committed to the success of FTWGA. This hands-on style is very complimentary with our vision for the expansion of the Vertx brand and the engagement of our Pro Staff to contribute to our overall product design and wear testing. We look forward to a successful partnership and are privileged to be an advocate for the For Those Who Gave All brand.”

The first launch of products is available for pre-order with future collaborative designs in the works. Five new t-shirt designs can be found at www.ftwga.com and http://www.wearvertx.com/FTWGA-For-Those-Who-Gave-All.aspx.

Tags: For Those Who Gave All, VertX
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Vertx Signs Award-Winning Female 3Gun Nation Shooter Dianna Liedorff To Competitive Team And Pro Staff

Wednesday, January 29th, 2014

Cincinnati, OH 28 JAN 2014 – Vertx® Apparel is proud to introduce the newest member of their 3-Gun Nation Competitive Shooting Team and Pro Staff, Dianna Liedorff. With the announcement at the 3Gun Nation Competition at SHOT Show 2014, Liedorff competed as a member of Vertx® for the first time.

“We were thrilled to finally announce our newest shooter on our 3Gun Nation Team. Dianna brings so much enthusiasm, love and expertise for the shooting and law enforcement industry and we could not ask for a better fit on our 3-Gun team,” said Darrell Morrow, Director of Sales, Vertx.

Liedorff is well known for her involvement in competitive shooting, having competed in 26 shooting events, spanning in 17 states. Other career shooting highlights include being a USPC Women’s Multi-Gun Open Class National Champion, a member of the ISA Pan American Shotgun Team, and being a featured competitor on the 3Gun Nation Pro Women’s Tour.

“I’ve been a Vertx fan for many years and it’s an honor to wear the black shirt and represent,” Liedorff stated.

Not only is Liedorff known for her competitive shooting capabilities, but she is also well known in the law enforcement industry. Maintaining 21 years as a police officer for the Tulsa, OK Police Department, Liedorff also sits on the Armed Citizens United Board of Directors and works as a Competition and Defense Firearms Instructor.

www.wearvertx.com

Tags: Dianna Liedorff, VertX
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Vertx to Incorporate Fighter Designs’ Airflow Technology

Thursday, January 9th, 2014

Congrats to Adam Slank and the whole crew at Fighter Designs. You may recognize the name from their “Magnetic Velcro.” We have had some interesting conversations about the development of the Airflow Technology. Some of you make trousers made by Fighter Designs but I am looking forward to seeing how the technology works with the Vertx aPhantom pant.

(Cincinnati, OH 08 JAN 14) Vertx Apparel, the tactical brand and innovation design arm of Fechheimer Brothers, is proud to announce they have signed a licensing agreement with Fighter Design of Austin, TX. This new partnership will allow Vertx to incorporate Fighter Design’s proprietary Airflow Technology into new models of the world’s best tactical pant.

“Fighter Design’s ‘Airflow Tech’ has been on my radar for a while now,” says Vertx Director of Sales Darrell Morrow. “As an apparel feature there’s nothing else like it. It’s proven to keep you cool. Adding it as a feature option to Vertx tactical pants is frankly just an awesome evolution.”

Fighter Design’s Airflow Technology has already garnered well-deserved attention for shooters, athletes and operators who must work in high temperatures. It’s an aggressive, well designed system that utilizes extremely tough mesh material in strategic locations like the inseam of the pant legs and cargo pocket interiors to create a cooling flow of air into the pants.

“We’re very excited to be working with Vertx on this,” says Fighter Design’s Adam Slank. “They’re an amazing company and we’re all big fans of the Vertx brand. Of all the brands in the market, we really wanted to work with Vertx. People just need to try the new pants in order to feel the airflow for themselves. Some things need to be experienced.”

Though the partnership is a young one, an initial project will be debuted at the NSSF SHOT Show, Booth #126. This will take the form of a limited run of ‘Phantom Ops Powered by Airflow.’ Note that a small number of these pants will be available for preorder at the Vertx booth and on line—and doing so may very well guarantee participation in some otherwise invite-only after-business-hours Vertx SHOT Show events.

www.thefighterdesign.com

www.wearvertx.com

Tags: Fighter Design, VertX
Posted in Clothing, Design, Industry | 6 Comments »

Sneak Peek – Vertx Bags

Friday, January 3rd, 2014

Vertx will be debuting their new bag line, developed in conjunction with Matt Jacques of Victory First at SHOT Show.

Tags: Matt Jacques, VertX, Victory First
Posted in Packs, SHOT Show | 2 Comments »

Vertx Signs Strategic Alliance With Victory First

Sunday, December 8th, 2013

A lot is going on with Matt Jaques, what with his new series, Make Ready TV and other projects for Panteo Productions as well as his full time training gig, Victory First. He’s been working for some time with Vertx, but now it looks like they’ve formalized the arrangement. Congrats Matt, it looks like that hard work is paying off.

Cincinnati, OH – 04 DEC 13 – Vertx Apparel is proud to announce the formation of a strategic alliance with Matt Jacques and the cadre of Victory First Consulting. Victory First’s Founder and Instructor Matt Jacques will be assisting Vertx with the development of both covert and overt operational equipment. He will also be involved in the ongoing evolution of “low profile” apparel designed for unremarked wear in the urban sprawl or non-permissive environment.

“Matt brings a unique set of skills and specific mindset to the design table,” says Vertx Business Development Manager Darrell Morrow. “His particular background and experience will help us completely change the way you go to the range and do the job–armed and unnoticed.”

Jacques is an SME with over twenty years of military, law enforcement, tactical and undercover experience. He has spent over the last two decades working in or providing training to specialized units and personnel of certain assignments that operated by necessity in low profile here and abroad. These have involved counter-narcotics, investigations, high risk fugitive apprehension, and dignitary protection/PSD and force protection. He has also overseen the development of several weapons systems and their training programs. He has previously worked with both Vertx and Industrial Alchemy on specific programs and is looking forward to working with Vertx on a developmental level.

“I am very excited about the working with Vertx,” says Jacques. “They’re a company that is making great strides forward in practical application discreet apparel and gear–you’re going to see their catalog grow with some phenomenal clothing and kit. I’m humbled by the invitation they extended to Victory First and honored to be a part of this development. I’m looking forward to growing with them.

Jacques is the host of the new Panteao Productions Make Ready TV, is an instructor on several of the Panteao Productions’ “MAKE READY” series of training DVDs, has been involved in the last 3 seasons of Trigger Time TV, is a contributing writer on RECOILWEB.COM and provides SME consulting to other publications. He and his staff continue to work with firearms and equipment manufacturers here in the US while providing specialized instruction to responsible civilians, law enforcement personnel and members of the military.

www.wearvertx.com/

Tags: VertX, Victory First
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