Today, FirstSpear announced a partnership with Elite Defense that will expand FirstSpear’s channels to market, increasing access to the company’s innovative personal equipment solutions.
FirstSpear already has a product line of over 60 items that include vest systems, backpacks, pouches, holsters, and apparel. Elite Defense maintains a comprehensive network of qualified distributors and retailers around the globe and works extensively with specialized, research and development focused companies to facilitate the transfer of niche products into broader markets.
Capitalizing on a shared understanding of their products and their capabilities, Elite Defense will maintain FirstSpear product inventory and distribute products to retail dealers throughout the US. This partnership will maximize distribution opportunities for FirstSpear and facilitate the rapid filling of increasing demand for FirstSpear products.
“Partnering with Elite Defense will enable FirstSpear to support multiple markets, while maintaining our unique focus on developing innovative, field-driven solutions,†said Scott Carver, CEO and President of FirstSpear. “As we grow our product line, collaborating with Elite Defense will ensure our expanded reach into new channels, without sacrificing the direct R&D work with our end-users that drives our technologies.â€
“At Elite Defense, we work with industry leaders to grow their business and help further their success. We are excited to join FirstSpear in their work to pioneer lightweight, innovative solutions for our soldiers and professional users domestically and abroad.†said Brett Westcott, Vice President of Business Development & Marketing at Elite Defense. “Working together we will establish a limited quantity of dealers in strategic demographic areas to represent the FirstSpear line, and get these solutions to the field quickly.â€
FirstSpear will be displaying their current line of next-generation products and releasing over 25 new items at the 2012 SHOT Show taking place from January 17-19, 2012 in Las Vegas. FirstSpear and Elite Defense will be sharing booth #27411 and interested retailers may contact Elite Defense to schedule a product review at the show or to learn more about becoming a dealer.