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Archive for the ‘SHOT Show’ Category

EOTECH and Fast Metal Collaborate to Introduce the EOTECH Halen Ballistic Spectacle System

Thursday, January 15th, 2026

EOTECH, known for its precision optics and mission-critical solutions, and Fast Metal, known for its premium APEL-approved ballistic eyewear solutions, are proud to unveil the EOTECH x Fast Metal Halen Ballistic Spectacle System.
EOTECH Halen Ballistic Spectacle System

Built on the proven Halen platform, the only aluminum frame listed on the U.S. Army’s Authorized Protective Eyewear List, this collaboration retains the rock-solid construction, optical clarity, and MIL-PRF-32432A ballistic compliance operators depend on in demanding environments.

Product features and benefits include:

  • Scratch-resistant, interchangeable lenses
  • Three mission-tuned lens options: Clear, Smoke, and I-Vis Umbra, tailored for varied light conditions without sacrificing protective performance
  • EOTECH and Fast Metal signature branding on temple
  • Unobstructed field-of-view through wraparound design and precision-engineered optics that support situational awareness.
  • Helmet and gear integration via flexible nylon temple arms designed for compatibility with communication and mission systems.

“This collaboration brings both consumers and professional users exactly what they’ve been asking for” said Tom Hadt, President of Sales and Marketing for EOTECH.  “The Halen Ballistic Spectacle System provides ballistic protection and a professional edge, along with uncompromising optical performance, comfort, and tactical readiness.”

The Halen Ballistic Spectacle System is the next evolution of optical eyewear and will begin delivery May 2026 through the EOTECH website and dealer base.  MSRP is $299

ABOUT EOTECH, LLC:

Headquartered in Plymouth, Michigan, EOTECH designs, manufactures, and markets the original Holographic Weapon Sight (HWS) and designs and distributes Vudu rifle optics, EFLX pistol sights, thermal and night vision systems, and laser devices. The world’s tier-one professional’s trust EOTECH’s full line of professional-grade optics to deliver unparalleled speed, accuracy, and reliability. Since 1995, EOTECH Holographic Weapon Sights (HWS) have been designed, developed, and manufactured in the US. In 2016, EOTECH expanded its optics line by introducing the Vudu line of premium magnified optics designed to cater to the most sophisticated of users. Our exacting standards demand continued focus on product quality, not quantity, ensuring that the highest specifications are not only met but exceeded. Every optic manufactured is treated as if it will be the one that will face a life and death situation. When there are zero margins for error, there is only one clear choice – EOTECH.

ABOUT FAST METAL

Fast Metal engineers ballistic-rated eyewear that protects the elite, including warfighters, law enforcement, extreme athletes, and mission-first professionals. Born from precision manufacturing and raised on rock ’n roll, the Fast Metal name reflects the energy and innovation behind every frame. Whether clearing rooms or carving trails, Fast Metal delivers vision that does not blink.

MEDIA CONTACTS:

EOTECH

John Bailey | VP of Marketing

john.bailey@eotechinc.com

FAST METAL

Mike Torres | President

mtorres@fastmetal.com

Vertx and Flying Cross Return to SHOT Shot 2026, Bringing Latest Product Innovations and Collection of Brand Ambassadors

Thursday, January 15th, 2026

Leaders in EDC packs, apparel, and performance stretch uniforms, Vertx and Flying Cross, will highlight their newest product launches including the expanded Vertx Gamut Series and Daily Carry Series packs as well as Flying Cross’ innovative Flex line. Attendees can also look forward to meeting a dynamic lineup of brand ambassadors at the event.

LAS VEGAS (January 14, 2026)Fechheimer, the leading manufacturer of purpose-built apparel and gear for military, law enforcement and prepared civilians, is returning to SHOT Show 2026 to present the latest offerings from its Vertx and Flying Cross brands. Hosted in Las Vegas at the Venetian January 20 to 23, the leading annual gathering for the shooting sports, hunting, outdoor recreation and firearm manufacturing industries will feature a powerful lineup of the two brand’s newest and best-selling products which can be experienced firsthand by attendees.

At the Vertx/Flying Cross booth (43357), a range of performance-driven apparel and gear designed for professionals and civilians who demand durability, functionality and adaptability in real-world conditions will be featured. Additionally, well-known brand ambassadors, including world champion shooter Lena Miculek; Dirty Civilian co-founders; Mike Pfeiffer from Last Line of Defense; and popular industry YouTubers Talon Sei and MarineX, will host meet-and-greets.

Flying Cross will also officially launch its latest performance stretch uniform, Prime Flex, during Shot Show. In addition, Vertx will spotlight products including their Daily Carry Series, which was unveiled in 2025 and recently named “Special Operations Combatives Program” Tactical Fanny Pack / Holster of the Year by Guns & Ammo, and the new Gamut Series, which transformed the groundbreaking original into a complete series in commemoration of the bag’s 10th anniversary.

“We’re thrilled to share our latest offerings with attendees in 2026,” said Angela Milligan, Vice President of Marketing at Fechheimer. “We’ve long set the bar in terms of innovation, durability and functionality, but now we want to ensure everyone better understands the true continuum of solutions we’re able to provide to help our customers succeed no matter their mission. This is our new mission, and it begins at Shot Show in Las Vegas on January 20.”

The full list of product highlights from both brands at SHOT Show 2026 includes:

Prime Flex – Advanced stretch and comfort engineered for all-day performance

Power Flex – Durable, high-mobility fabric designed for demanding environments

Recon X – A rugged, mission-driven uniform featured exclusively in the booth

LIT Safety Vest – High-visibility innovation designed with tactical utility in mind

Gamut Series – Vertx’s iconic CCW backpack now comes in multiple sizes with enhanced functionality and design

Siege Series – Vertx’s first-ever overt bags built for resilience and versatility

Daily Carry Series – Three sleek packs designed for everyday readiness

Urban Ghost Series – Designed for discreet CCW access with superior function and quality

Ready Pack X – A classic redesigned with proven features and modern upgrades

For more information about Vertx and Flying Cross at Shot Show, to schedule an interview or meeting, or to learn more, please contact Annie Winegardner (awinegardner@themotionagency.com) or visit the Vertx/Flying Cross booth (43357) during show hours.

Arc’teryx PRO to Showcase Full Line and New Innovations at SHOT Show 2026

Thursday, January 15th, 2026

Arc’teryx PRO is excited to announce its presence at SHOT Show 2026 in our new booth and location #30311, where we will exhibit our complete range of high-performance apparel and equipment designed for professionals operating in the most demanding environments.

For 2026 we’re introducing an all new uniform, a new GORE-TEX PRO insulated model, and the first launch of a new colorway that will better serve first responders. These products will be on display ahead of their official launch in Fall 2026, giving attendees an exclusive first look. Our global team will be in attendance and we look forward to meeting you. We welcome the opportunity to discuss our products, share insights, and help you find solutions tailored to your operational needs. Whether you’re interested in technical details, design philosophy, or hands-on demonstrations, our team is ready to engage.

Visit us at booth #30311 to experience why Arc’teryx PRO remains the benchmark for technical apparel and equipment in the field.

MYSTERY RANCH Will Be Exhibiting at SHOT Show 2026, Booth 31309

Thursday, January 15th, 2026

As the long-standing leader in military load carriage, MYSTERY RANCH designs and builds packs built for the mission. 

At SHOT Show, MYSTERY RANCH will showcase their full line of military products and select special projects including drone carry solutions, including their collaboration with PDW (Performance Drone Works) supporting their C100 small, unmanned aircraft system (sUAS). These efforts reflect their continued focus on solving complex carry challenges through purpose-built design.

They will also introduce Carry Forward, their newest collection of everyday carry products that bring MYSTERY RANCH’s mission-proven DNA into lower-profile packs designed for daily use, travel, and movement beyond the field.

Stop by booth 31309 to connect with the team, explore what’s new, and see how MYSTERY RANCH continues to advance load carriage. 

Tasmanian Tiger to Exhibit New Products at 2026 SHOT Show

Thursday, January 15th, 2026

Tasmanian Tiger® will launch several new products for law enforcement, military, SWAT, undercover, and medics at 2026 SHOT Show® in Booth 20221 in Las Vegas, Nevada, Jan. 20 – 23, 2026.

Knoxville, Tenn. (January 2026) – Tasmanian Tiger®, a tactical nylon line of products distributed exclusively for the US market by Proforce Equipment, Inc., will exhibit at the 2026 SHOT Show®, to be held Jan. 20 – 23, 2026, at The Venetian Expo and Caesars Forum in Las Vegas, Nevada. Attendees can visit Tasmanian Tiger at Booth 20221 to explore the brand’s latest innovations designed for law enforcement, military, SWAT, undercover operations, and field medics.

“SHOT Show remains one of the most important venues for connecting directly with the professionals who rely on our equipment every day,” said Richard Lewis, President and CEO of Proforce Equipment, Inc. “Our 2026 lineup reinforces Tasmanian Tiger’s commitment to intelligent design, durability, and real-world functionality, and we look forward to sharing these new solutions with industry partners at the show.”

The 2026 lineup reflects Tasmanian Tiger’s continued commitment to highly functional, user-driven design engineered to meet the evolving demands of tactical professionals. Several new products will officially launch in 2026, including:

TT First Responder 50

TT First Responder 50 (MSRP $649 – $799)

A large paramedic backpack featuring a highly functional interior layout with removable pouches, a removable Tegris® panel with hook & loop, and elastic loops for customized medical organization. Designed for efficient vehicle storage, the pack is compatible with the separately sold TT Side Pocket 17 for expanded external storage.

TT Modular Chest Rig 4xM4 (MSRP $219 – $259)

A flat, modular chest rig with four fixed magazine pouches, detachable side pouches, and a front flap with hook & loop fastening for size M SAPI plates. The rig features laser-cut MOLLE, removable shoulder pads, and compatibility with plate carriers and the TT Modular Chest Rig Pack.

TT Modular Grab Pack 30 (MSRP $449 – $499)

A versatile escape and survival backpack offering 30 liters of capacity across two fully opening compartments. Designed for adaptability, it includes hook & loop-mounted pouches, MOLLE customization options, flat document pockets, and a padded, adjustable carrying system that can be removed for vehicle storage.

TT Cross Body Hip Bag (MSRP $44.95)

A compact EDC solution with multiple internal organizers, elastic attachment straps, a secure rear compartment, and an X-shaped hook & loop surface for added flexibility and foldability.

Other new products include the TT Modular Chest Rig Pack, TT SGL Mag Pouch Clamp M4, TT Modular Pack 30 SL, TT Base Pack 60 FO, TT Rescue Pouch, TT Tourniquet Pouch III, and the TT Side Pocket 17. In addition to new product launches, the Tasmanian Tiger team will unveil its new 2026 product catalog, providing a comprehensive look at the brand’s full range of tactical solutions.

The SHOT Show is owned by NSSF, the firearm industry trade association, and is restricted to the shooting, hunting, and outdoor trade professionals and commercial buyers and sellers of military, law enforcement, and tactical products and services ONLY. The SHOT Show is not open to the general consuming public (e.g., private visitors, hunters, sports shooters, members of hunting and sports shooting clubs, etc.). Proof of professional affiliation is required.

Find a local dealer here for any of the exciting Tasmanian Tiger products.

?Stay in the conversation by following us on Facebook, Twitter, and Instagram. All sales inquiries can be directed to tt@tasmaniantigerusa.com.

APEX Ammunition to Exhibit at 2026 SHOT Show

Wednesday, January 14th, 2026

Columbus, Miss. (January 13, 2026)APEX Ammunition is excited to showcase its newest products at the 2026 SHOT Show in Las Vegas, January 20-23.

Come by booth # 71104 in the Caesars Forum section, to meet with the APEX team and learn more about their award-winning lines of hard-hitting shotgun ammunition for Turkey, Waterfowl, Upland, and Predator hunting. 

“APEX continues to invest heavily in securing critical materials and expanding our production capabilities so we can support our customers through the upcoming spring turkey season,” said Jason Lonsberry, President and CEO of APEX Ammunition. “We’re bringing a strong lineup to SHOT Show this year, along with several exciting new product introductions that we’ll be rolling out later in 2026.”

Nightforce Optics Announces the NX6 Family of Riflescopes

Wednesday, January 14th, 2026

Orofino, Idaho – January 14, 2026 – Nightforce Optics is pleased to announce the newest addition to our line of Rugged, Reliable, and Repeatable riflescopes. Introducing the NX6™, a lightweight and versatile family of riflescopes designed for hunters, tactical shooters, and competitors. The NX6™ was thoughtfully designed, meticulously developed, and rigorously tested to provide shooters with lightweight, easy-to-use riflescopes that live up to the Nightforce reliability standard.

The NX6™ Family includes:

  • NX6™ 1-6x24mm First & Second Focal Plane
  • NX6™ 2-12x42mm First & Second Focal Plane
  • NX6™ 3-18x50mm First & Second Focal Plane
  • NX6™ 4-24x50mm Second Focal Plane
  • NX6™ 5-30x56mm First Focal Plane
  • NX6™ 6-36x56mm First & Second Focal Plane

The NX6™ Riflescope Family

The NX6™ family comes equipped with the new FieldSet™ turret system, maintaining Nightforce’s legendary repeatability in an easy-to-use, configurable design. The dial and stop position of the exposed FieldSet™ can be quickly reset in a single action using just about any field expedient tool you have in your pocket or range bag. The capped configuration can be easily converted to an exposed dial, based on the shooter’s preferences. If desired, the exposed dials can be swapped for Bullet Drop Compensating (BDC) dials, which are custom-engraved to your specific ballistic information.

In addition to offering several of their most popular reticles, Nightforce has introduced six new designs specifically developed to maximize the capability of the NX6™ family. Many of these reticles, such as the 4A-i, FVR-1™, and MOA-C™, are purpose-built for hunters to provide unobstructed views and precise aimpoints. The FC-6c™ Bullet Drop Compensating (BDC) reticle is designed for multi-gun competitors and is optimized for distances to 600 yards with match .223 ammunition. The NX6™ 2-12x42mm F1 has the new FC-MRx™ reticle, a derivative of the popular FC-DMx™ optimized for longer distances, and this magnification range.

Nightforce Optics will be showcasing the NX6™ family of riflescopes, as well as all their other optic families, at SHOT Show 2026, Booth 10544.

Since 1992, Nightforce Optics has been a leading manufacturer and marketer of premium riflescopes, spotting scopes, and accessories. Nightforce serves the needs of elite military forces, competitive shooters, and hunters around the world by building the most rugged, reliable, and repeatable optics available. Through meticulous attention to detail in design, production, and quality control, every Nightforce is expected to withstand the most punishing conditions imaginable.

For additional information on Nightforce technology and products, please visit www.NightforceOptics.com.

Meet Tomahawk Performance at SHOT Show 2026, Dealer Appointments Now Open

Wednesday, January 14th, 2026

Nashville, TN – January 13, 2026 — Technical apparel brand Tomahawk Performance will exhibit at SHOT Show 2026, Booth 20501, Venetian Expo, Level 2.

The company will showcase a range of innovative technical apparel and layering solutions to meet the operational requirements of professional end users. This includes the newly released CW / Combat Top, a cold-weather combat layer engineered to be worn under load-bearing equipment while maintaining warmth, durability, and freedom of movement.

SHOT Show provides a key opportunity for distribution partners, procurement teams and end users to engage directly with the Tomahawk Performance team. Attendees are invited to review current product offerings, discuss distribution and program opportunities, and align on upcoming product development. Tomahawk Performance’s design philosophy is rooted in solving real-world operational challenges, with a focus on durability, functionality, and survivability in demanding environments.

The Tomahawk Performance team will be scheduling meetings throughout the week for line reviews, future product roadmaps, special projects, and collaboration discussions.

To book an appointment during SHOT Show, contact: contact@tomahawkperformance.com

Visit Tomahawk Performance at Booth 20501, Venetian Expo Level 2, during SHOT Show 2026.