ABOUT OUR MISSION:
Optics 1, Inc., a Safran Group Company, is a technology leader in the design, development, and production of Integrated Electro-optical Systems for commercial and government applications. Leveraging our multi-disciplined engineering expertise in optics, electronics, software and mechanics, Optics 1 is able to design and deliver state-of-the-art electro-optical integrated systems.
POSITION PROFILE:
The Marketing Communication Manager is responsible for providing a broad range of communications and marketing support to the organization. This position’s primary role is to support the Business Development and Distributor Sales teams’ business winning initiatives through the development, direction and execution of strategic marketing and communications initiatives. Responsibilities include designing effective marketing and communication programs, developing online and print collateral, and multi-media presentations, and managing advertising programs.
RESPONSIBILITIES:
· Responsible for Internal & External Communications, at the company and executive levels
· Serve as the liaison and operate cross-functionally with parent and sister company communications and marketing departments
· Increase brand awareness and execute social strategy through multiple communications outlets, including the Optics 1 website, LinkedIn, Instagram, etc.
· Partner with HR to create Employer Branding communications, promotions and materials
· Direct the development of marketing collateral including but not limited to videos, fact sheets/data sheets, presentations, artwork, etc., including working with external vendors
· Direct and execute the full cycle of all trade shows and company events
· Lead product launch initiatives
· Develop and manage annual marketing and tradeshow budget
· Direct and execute corporate responsibility initiatives
· Manage and provide counsel on all business area sponsorships/memberships and advertising
WHAT YOU’LL NEED TO BE SUCCESSFUL:
· Bachelor’s degree in business administration, communications or marketing from four-year college/university
· Experience developing and managing outbound marketing programs across multiple channels (print, online, PR, events)
· Ability to effectively communicate and negotiate with management, peers, staff and service providers, executing and managing internal and external relationships
· Experienced in overseeing the development of procedures and workflow for graphic design, writing, editing, print production, and fulfillment for traditional and online media
· Excellent oral and written communication skills
· Strong organizational skills and keen attention to detail
· Creativity and willingness to take reasoned risk in pursuing new strategic marketing approaches
· Must be creative and have the ability to direct, develop and lead the execution of an effective marketing campaigns in support of complex business winning strategies
· Strong project management and design skills necessary
· Understanding of Microsoft Office applications including Word, PowerPoint, Microsoft Project , Outlook and Excel
· Adobe Acrobat Basic
· US Citizenship or Permanent Resident
IDEALLY, YOU’LL ALSO HAVE:
· Experience leading marketing and communications for a small-to-mid sized company that fosters creative thinking and innovative ideas.
· Work in an ITAR compliant environment
· Experience with MS Visio, MS Project; and MS Access
· Experience with Adobe Acrobat Professional, Photoshop and/or Illustrator
· Experience with Salesforce
· Experience with Snagit
· Basic web design experience
EEO STATEMENT & ACCESSIBILITY:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.
EOE/AA/M/F/Vets – US Protected Individual status required (US citizen, lawful permanent resident, asylee, refugee or temporary resident (as defined at 8 USC 1160(a).
www.optics1.com/careers
