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Outdoor Retailer Announces New Lineup for August 2026 Minneapolis Show

Monday, November 3rd, 2025

Complete Leadership Village, Onsite Urban Outdoor Experiences, and Collaboration with Garage Grown Gear and Founded Outdoors Next-generation outdoor brands, curated experiences, and small-batch innovators take center stage as Outdoor Retailer evolves in Minneapolis, August 2026

MINNEAPOLIS (October 27, 2025) – Continuing to build upon a re-envisioned platform, Outdoor Retailer, the premier B2B gathering for the $1.2 trillion North American outdoor industry, today announced its complete Leadership Village, a collaboration with Garage Grown Gear (GGG), the St. Paul–based platform dedicated to supporting small and cottage outdoor brands and Founded Outdoors, and the launch of onsite outdoor experiences as part of the show’s evolution as it moves to its new home in Minneapolis, August 19–21, 2026.

Co-led by Sunny Stroeer, renowned athlete and founder of Summit Scholarship, and Paul Gagner, industry veteran and former president of Sierra Designs, new additions to the Leadership Village include:

It Takes a Village

Chris Nance, senior director of product development and sourcing for packs and equipment at Cotopaxi, is an outdoor product and supply chain leader with 20+ years of hands-on experience, driving human-centered, sustainable innovation and strategic product excellence.

Stephen Regenold, founder of Gear Junkie, is a nationally syndicated journalist who has covered the outdoors industry for over two decades, including as a correspondent for the New York Times, residing in Minneapolis.

Tyrhee Moore, American mountaineer, member of the first all African American team to climb Denali in 2013, and founder of Soul Trak Outdoors.

Xavier Abdullah, a Minneapolis-based climbing coach, content creator, and community catalyst, has a mission to introduce new climbers to the sport and bridge the gap between indoor gyms and the outdoors.

Becky Philipp-Kranig, owner, Bearcub Outfitters, longtime outdoor specialty retailer in Petoskey, Michigan.

Chris Goddard, founder and CEO of CGPR, a public relations firm and a division of Off Madison Ave, specializing in consumer active lifestyle brands where outdoor, technology, fashion and sustainability intersect.

“There needs to be a place where ideas, creativity, and community can come together and collectively shape the future of the outdoor industry,” said Chris Nance, senior director of product development and sourcing for packs and equipment at Cotopaxi. “A refreshed Outdoor Retailer can become that place. I’m looking forward to contributing to the Leadership Village and helping this platform amplify the voices of emerging brands and established leaders.”

Previously announced Leadership Village members included: Dana Caraway, founder and Principal, Caraway & Co; Mike Massey, founder, Locally; Peter Sachs, outdoor industry veteran and former GM, LOWA Boots; and Sasha DiGiulian, champion climber and global outdoor advocate.

In addition, Outdoor Retailer is establishing an Advisory Panel, an informal group of outdoor community devotees who indicated their willingness to help curate the future shape of Outdoor Retailer.

Garage Grown Gear Summit + Founded Outdoors Campsite Pavilion: Spotlighting Independent Innovation

In partnership with Outdoor Retailer, Garage Grown Gear and Founded Outdoors will host the inaugural Ascent Summit on August 19, 2026, bringing together more than 200 founders of independent and specialty outdoor brands for a day of education, collaboration, and community.

Designed to inspire progress across the outdoor industry, the Summit will feature thought-provoking panels, hands-on learning sessions, intentional group discussions, and a tour of GGG’s St. Paul headquarters, all focused on driving the next generation of outdoor brand leadership.

The collaboration extends onto the show floor with the GGG + Founded Outdoors Campsite Pavilion, featuring 50–100 small and medium-sized retail-ready brands from across North America. The Pavilion will showcase creative storytelling, innovation, and emerging trends driving the next generation of outdoor products.

“Outdoor Retailer is creating the space for what’s next, a place where innovation, creativity, and connection come together to move our industry forward,” said Lloyd Vogel, CEO of Garage Grown Gear. “Their commitment to investing in new, future-focused programming empowers independent makers and emerging brands to shape the next era of outdoor recreation.”

Added Emily Holland, community manager, Founded Outdoors, “Founded Outdoors is inspired by the evolution of Outdoor Retailer and its commitment to creating more opportunities and value for small businesses at this iconic event. We’re proud to partner with Garage Grown Gear to showcase the creativity and ingenuity of independent outdoor brands. Our mission has always been to help founders build sustainable businesses and authentic communities, and this collaboration brings that vision to life in a powerful way.”

Celebrate Minnesota Outdoors: Where Business Meets the Outdoors

To celebrate Minnesota’s vibrant outdoor landscape, Outdoor Retailer will introduce Celebrate Minnesota Outdoors, August 20 and 21. From 7:00–10:00AM, attendees may participate in climbing, biking, trail running, and other outdoor experiences guided by local outfitters, brand partners, and professional athletes. Attendees will have an opportunity to curate their own personalized outdoor experience through the Outdoor Retailer app.

“Minneapolis has an incredible outdoor vibrancy; it’s woven into the fabric of the city and the people who live here,” said Stephen Regenold, Gear Junkie Founder. “That spirit is exactly what these early-morning sessions are about, celebrating the outdoors, sparking connection, and starting the day with the same energy that defines this community.”

A Show Reimagined

Outdoor Retailer’s move to Minnesota has strong local support, with outdoor recreation contributing $13.5 billion to the state’s economy in 2023. The 2026 event will build on that foundation with investments and initiatives, including:

Launch of the Grassroots Outdoor Alliance Scholarship supporting specialty retailers

Complimentary exhibit space for leading Minnesota-based and mission-driven non-profits

Industry Day conference on timely topics such as AI, sustainability, and supply chain

Revival of the Outdoor Industry Innovation Awards

“Together, these initiatives position Outdoor Retailer in Minneapolis as the central stage for innovation, collaboration, and growth across the outdoor industry,” added Stroeer.

outdoorretailer.com

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Securing the Future of Training and Hunting at the Legendary FTW Ranch

Sunday, November 2nd, 2025

Barksdale, TX – (October 30, 2025) Located in the southwest part of the rugged Texas Hill Country, about two hours west of San Antonio, is the FTW Ranch. Just outside Barksdale, the FTW Ranch is celebrating its 30th anniversary, while the popular hunter training SAAM Program (Sportsman’s All-Weather All-Terrain Marksmanship) marked its 20thanniversary earlier this year.

All SAAM courses focus on training and preparing hunters of all skill levels for any worldwide hunting scenarios with an emphasis on ethicaland reasonable hunting distances – making them better hunters who know their limitations. FTW’s unique topography and challenging climate conditions have also made it the top destination for government sanctioned training, pushing the limits of both the shooter and their firearm setup. With over 35 diverse ranges and 2400 targets, from up-close and personal for hunter training out to 3600 yards for those avid ultra long-range target shooters, the FTW Ranch features rugged hills and valleys that challenge target acquisition and wind reading. The SAAM Program also includes a specialized safari training section with many life-size, interactive target systems designed to sharpen skills, improve reaction time, improving alertness and safety in the field.

“The FTW Ranch/SAAM Training team is a dedicated group of professionals with backgrounds in US Military Special Operations as well as worldwide hunting. They are laser-focused on wildlife conservation through hunter training and believe that hunting is a vital component ofwildlife Conservation. The FTW Team also believes it’s important to pass these skills to future generations,” said Tim Fallon, owner of FTW Operations and FTW Partners.

While the past 30 years have been an amazing time building and observing the FTW Ranch/SAAM program evolve, owner Tim Fallon has decided to adopt a new strategy to secure the future of the SAAM Program and guided hunting at the ranch. In fact, Fallon will transform his business into an employee-owned operation, granting the many long-time dedicated team members, all considered family, ownership of FTW Operations.

Tim’s objective is that the FTW/SAAM Program thrives in perpetuity! “The SAAM Programs have made a difference in the world of hunting and conservation, and I want to ensure it keeps going,” noted Tim.

To ensure that, he is selling the FTW/SAAM Operation over time to the FTW Team, who built it and continue to build it. Knowing there would be challenges he went on to clarify, “However, I cannot sell the property with the FTW/SAAM (FTW Operations) as it would be very difficult, if not financially impossible, for 20+ folks to own a ranch of this magnitude. It’s readily apparent that the segment that owns and runs the FTW/SAAM Program (FTW Operations) is the heartbeat of what happens here, and we all know the FTW Ranch is obviously the perfect place to do it,” stated Tim.

FTW Ranch is not like many others in Texas or the world for that matter. It’s a special place with a special team. Finding the right individual or group to purchase the land and partner with the Operations team was absolutely critical. Tim is pleased to announce that “Larry Bell and the Bell Family of Bell Texas Ranches, who are committed land stewards and love the FTW Ranch and the SAAM Program, are purchasing the land. Combined, the Bell family has been to FTW over 50 times and refer to it as their “happy place”. Tim went on to confirm that “We have put our heads together and developed an amazing long-term lease (two 10-year leases) through which FTW/SAAM (FTW Operations) will lease the land back from Bell Family Ranches and keep doing what we have been doing for over 20 years – nothing changes!”

“On behalf of the Bell family, we couldn’t be prouder to own the FTW Ranch,” said Larry Bell, entrepreneur. “This is truly turning a dream into reality. Our family’s history with the ranch made it an easy decision when the opportunity to purchase arose and we are excited to be a part of the future of the FTW/SAAM Program and the wonderful team.”

Selling the ranch itself and leasing it back from the Bell Family is the path Fallon and the Bells have chosen so that the operating entity (FTW Operations) can be purchased by the Team to help ensure its long-term operation will continue indefinitely. “Folks might ask where I am going? Nowhere!” stated Tim. FTW/SAAM Operations along with its assetsincluding all trademarks, livestock and other elements needed for operations will be purchased by the FTW Team over the next few yearsthrough an ESOP. “I will keep doing what I have been doing for 20+ years. In fact, I’ll probably take my last breath on the FTW Ranch as I love it and everything we do! There are several folks that have already begun taking on more responsibility getting it ready to stand on its own! I am almost 70 years old and keenly aware that none of us get out of here alive, so let’s get it set up now and be completely prepared when that day comes when the good Lord calls me to Africa for the last time,” remarked Tim.

For those who have attended the SAAM Programs at the FTW Ranch, Tim and the same great staff will be there to ensure that the exceptional training continues to boost your confidence and accuracy in the field. For those just learning about FTW or always wanting to participate in a SAAM Program, reward yourself by visiting the FTW/SAAM team. There, you’ll create lifelong memories and friends while gaining shooting and hunting skills that will serve you well when you get that once-in-a-lifetime shot.

ftwsaam.com

Posted in Hunting, Press Release | No Comments »

Beretta Launches Outdoor Multifield Collection – Designed for Comfort, Durability, and Peak Performance

Sunday, November 2nd, 2025

Accokeek, MD – Beretta, a global leader in high-performance firearms and outdoor gear, is proud to announce the launch of its cold weather gear line, the Outdoor: Multifield Collection which is engineered for hunters, shooters, and outdoor enthusiasts seeking superior comfort, durability, and reliability in challenging environments.

Through comprehensive research into the specific needs and preferences of users involved in hunting and shooting sports, Beretta has developed a collection that prioritizes not only durability and flexibility but also exceptional comfort. Every garment is designed to ensure an optimal outdoor experience, whether on rugged trails, in dense forests, or at the shooting range.

To meet the demands of varying outdoor conditions, the Multifield Collection undergoes cutting-edge testing techniques that rigorously assess performance, guaranteeing reliability in any scenario. Fit analysis has been meticulously conducted to accommodate a wide variety of body types, offering specialized sizing for men, women, and youth.

The Multifield Collection includes:

Gunner Tech Pant – $129: Engineered for mobility and rugged use.

TKAD Flex Shirt – $109: Stretch fabric for maximum comfort and versatility.

Svalbard Jacket – $599: Premium cold-weather protection with technical performance.

Cadet Flannel Shirt – $129: Classic warmth with modern fit.

Abisko Full Zip Fleece – $149: Lightweight insulation for layering and active use.

Dover Tech Sweater – $209: Durable and breathable for all-day comfort.

Outback Packable Jacket – $299: Packable design for easy transport without compromising performance.

Whether navigating winter trails or perfecting marksmanship at the range, Beretta’s Multifield Collection is designed to support peak performance, unparalleled comfort, and confidence in every outdoor adventure.

“Our Multifield Collection represents the culmination of Beretta’s commitment to understanding the real needs of hunters, shooters, and outdoor enthusiasts,” said Patrick Mocorro, Head of Clothing & Accessories at Beretta USA. “Every piece is designed for maximum comfort, durability, and performance, so our customers can focus on the experience outdoors, whatever the conditions.”

The Outdoor Multifield Collection is available now through www.Beretta.com and authorized Beretta dealers.

Posted in Clothing, Press Release | No Comments »

New Partnership Between Milrem Robotics and Poland’s Military University of Technology Strengthens Defence Robotics R&D

Sunday, November 2nd, 2025

Milrem Robotics, the world’s leading robotics and autonomous systems developer, and Poland’s Military University of Technology (Wojskowa Akademia Techniczna—WAT) have signed a cooperation agreement to accelerate joint scientific research, innovation, and education in defence robotics.

The agreement was signed on October 29, 2025, by Brigadier General Prof. Przemys?aw Wachulak, PhD, DSc, Eng., the Commandant-Rector of the Military University of Technology, and Kuldar Väärsi, the Chief Executive Officer of Milrem Robotics.

This partnership fosters research and development synergy: together, Milrem Robotics and WAT will co-design and implement projects under European and international programmes, drive joint scientific publications and conference participation, and combine technological development with academia to accelerate innovation.

“We are delighted to collaborate with WAT to enhance Europe’s defence capabilities. This partnership reflects Milrem Robotics’ dedication to Poland’s vibrant innovation ecosystem. As a global leader in advanced technology, this agreement signifies an exciting milestone in our journey to engage with Poland’s dynamic industrial and technological landscape. Together, we will utilise agility, creativity, and innovative solutions to foster progress, demonstrating that European collaboration is essential to maintaining a competitive edge in the future,” said Kuldar Väärsi, CEO of Milrem Robotics.

“At the Military University of Technology, we understand the importance of rapidly implementing research results and delivering new technologies: military, dual-use and civilian,” said Brigadier General Professor Przemys?aw Wachulak, Commandant-Rector of WAT. “WAT’s cooperation with Milrem Robotics is another important step toward advancing unmanned ground vehicle technologies for the military, as well as new educational opportunities for the young ranks of soldiers and engineers building our future security,” he added.

“This agreement allows us to bring academia and robotics engineering closer together to create real impact,” said Marcin Sobieraj, Country Manager of Milrem Robotics Poland.

The cooperation further provides for mutual technical and scientific consulting, exchange of knowledge and experience, and coordination of research and development efforts. Educational integration is central: Milrem experts will engage in WAT’s workshops, courses, and events; students will gain from study visits, internships, and apprenticeships.

Milrem Robotics and the Military University of Technology commit to ongoing collaboration in science, education, and defence systems development, pushing advancements in unmanned systems and enhancing European resilience.

Posted in Industry, International, Press Release, Robotics | No Comments »

Cubic Awarded Canada Department of National Defence Contract for the Weapon Effects Simulation (WES) In-Service Support

Saturday, November 1st, 2025

Closing the gap in simulating realistic weapons effects during force-on-force field training exercises

SAN DIEGO – October 30, 2025 – Cubic Defense has been awarded a multi-year contract from Public Works and Government Services Canada, on behalf of Canada’s Department of National Defence, to provide live simulation support to the Canadian Army through Contractor Conducted Logistics Support.

The six-year contract provides logistics assistance to the Canadian Weapon Effects Simulation (CWES) program, supporting CWES live training at four Canadian Forces Bases: Gagetown, New Brunswick; Valcartier, Quebec; Petawawa, Ontario; and Wainwright, Alberta.

“We are honored to continue supporting the Canadian Army and appreciate this nearly three-decade partnership that will revitalize our live simulation training support to the CWES program,” said Alicia Combs, Vice President and General Manager of Cubic Ground Training. “This contract expands on the effort to advance the Canadian Army’s force-on-force training realism and feedback while reducing training costs.”

The contract’s logistics support package for the Canadian Army’s interoperable force-on-force system includes the multi-code Instrumented Harness Kit (IHK); Tactical Armoured Patrol Vehicle (TAPV), which utilizes Cubic’s Wireless Vehicle Kit (WVK); and Medium Support Vehicle System (MSVS) WVK and the Urban Operations Training System (UOTS). Combined, Cubic’s solutions deliver one of the most advanced live training capabilities in North America.

The original CWES contract was awarded to Cubic in February 2003 and modified multiple times to enhance capabilities to simulate contemporary weapons and their effects during force-on-force field training exercises. CWES enables soldiers to train the way they fight during combat operations and provides solutions that enhance a Commander’s after-action reviews in evaluating their tactics, techniques, and procedures.

To learn more about Cubic products and services, visit Ground Training Solutions.

Posted in Contracts, International, Press Release, Training | No Comments »

American Rheinmetall Awarded $31M Contract to Support Bradley Damage Assessment and Repair Efforts

Friday, October 31st, 2025

American Rheinmetall has been awarded a contract valued at $31M (26,6 MioEUR) to support a Rapid Damage Assessment and Repair Demonstration for the U.S. Army and Ukrainian Armed Forces (UAF). Under this 18-month contract, awarded by the National Center for Manufacturing Sciences, Inc. (NCMS), American Rheinmetall will develop and demonstrate advanced damage assessment and repair processes by establishing a forward-deployed maintenance capability, for assessing and repairing damaged or broken Bradley Infantry Fighting Vehicles (IFV) closer to operational areas.

EJK59M U.S. Army soldier from the 3rd Armored Brigade Combat Team, 1st Infantry Division pulls security next to a M2 Bradley Infantry Fighting Vehicle during Decisive Action rotation 13-03, Jan. 19, 2013, at the National Training Center in Fort Irwin, Calif. Decisive Action rotations are geared toward an adaptive enemy in a complex environment. Sgt. Eric M. Garland II

Program Overview

The demonstration will use the Bradley IFV as a surrogate platform to validate a Rapid Damage Assessment and Repair (DAR) Team trained and equipped with advanced processes, tools, and a responsive supply chain ecosystem. The initiative aims to bridge the gap between battlefield damage and full depot-level repair by enabling rapid, efficient restoration of combat effectiveness until new parts or dedicated repair teams arrive.

Once developed, this program will validate a scalable approach to establishing remote damage assessment and repair sites capable of operating in hazardous or harsh environments. The outcome will reduce downtime, improve readiness, and strengthen resilience across heavy equipment and infrastructure.

Strengthening Allied Readiness
The Rapid Damage Assessment and Repair Demonstration supports U.S. foreign assistance efforts by helping the Armed Forces of Ukraine return Bradley IFVs to operational status amid the ongoing conflict with Russia.

“This contract underscores American Rheinmetall’s commitment to delivering innovative, mission-critical products and services that support the highest priority operational capabilities for the U.S. military and its allies,” said Matt Warnick, Chief Executive Officer, American Rheinmetall. “By bringing advanced repair capabilities closer to the point of need, we are helping ensure that vital equipment like the Bradley Fighting Vehicle can return to service quickly and safely at a time of crucial need for Ukrainian armed forces.”

The project is scheduled for completion in March 2027, with delivery of the first repaired Bradley IFVs expected at that time.

About Rheinmetall in the U.S.
The Rheinmetall family of U.S. companies includes American Rheinmetall in Auburn Hills, MI (HQ), Biddeford, ME, Lansing, MI, Lapeer, MI, Plymouth, MI, and St. Marys, OH, American Rheinmetall Munitions in Camden, AR, Texarkana, TX (Expal USA), Vienna, VA (HQ), and Windham, ME, and U.S. corporate parent American Rheinmetall Defense in Vienna, VA.
www.rheinmetall-us.com

Posted in Armoured Vehicles, Contracts, Press Release | No Comments »

US Soldier Plans and Executes Autonomous Black Hawk Missions Enabled by MATRIX Technology

Friday, October 31st, 2025

CAMP GRAYLING, Mich., Oct. 30, 2025 — For the first time, a U.S. soldier—not a trained aviator—planned and executed real-world missions in military exercises with Lockheed Martin Sikorsky’s [NYSE: LMT] Optionally Piloted (OPV) Black Hawk helicopter, powered by MATRIX™ technology.

In partnership with the Joint Personnel Recovery Agency and the Defense Advanced Research Projects Agency (DARPA), Sikorsky fielded the OPV Black Hawk aircraft at Northern Strike 25-2 in August to demonstrate, in an operational environment, how an autonomous Black Hawk can expand mission reach and reduce risk to soldiers.

A U.S. Army National Guard Sergeant First Class, trained in less than an hour became the first soldier to independently plan, command and execute OPV Black Hawk missions using the system’s handheld tablet. He directed the payload to a location 70 nautical miles away and commanded multiple precision airborne drops, marking the first time OPV Black Hawk operated fully under the control of an actual warfighter, instead of a trained test pilot or engineer.

That wasn’t the only first of the exercise.

At Northern Strike, OPV Black Hawk demonstrated three types of cargo delivery, including internal carry, external sling load and precision parachute drop, as well as a MEDEVAC exercise.

Firsts in Flight

Exercise 1: Parachute Drops and Logistics Recovery

From a Coast Guard boat on Lake Huron, a soldier planned and executed a Class 1 resupply mission from 70 nautical miles away. After the cargo was unloaded, he used the tablet interface to direct the OPV Black Hawk in racetrack patterns over the lake while soldiers onboard completed two precision parachute drops at different altitudes. It was the first time the OPV Black Hawk performed precision logistics and airborne drops entirely under soldier control.

Exercise 2: Water Buffalo External Sling Load

OPV Black Hawk completed its first-ever autonomous hookup of an external load while airborne. Using its hover stability capabilities, the aircraft held position while soldiers quickly and efficiently attached a 2,900-pound water tank without pilot intervention. The demonstration showed that a MATRIX-equipped aircraft can perform complex aerial resupply missions in the field.

Exercise 3: HIMARS External Sling Load and MEDEVAC Recovery

OPV Black Hawk completed six autonomous hovering hookups to transport HIMARS launch tubes to an alternate landing zone. A soldier then used OPV Black Hawk to conduct a simulated personnel recovery, including a tail-to-tail patient transfer to a piloted Black Hawk at an unimproved landing site. This was the first time an untrained soldier commanded an autonomous MEDEVAC recovery from inside the OPV Black Hawk aircraft.

“With lives on the line, Sikorsky’s MATRIX flight autonomy system can transform how military operators perform their missions,” said Rich Benton, vice president and general manager of Sikorsky, a Lockheed Martin company. “An optionally piloted Black Hawk aircraft can reduce pilot workload in a challenging environment or complete a resupply mission without humans on board. In contested logistics situations, a Black Hawk operating as a large drone offers commanders greater resilience and flexibility to get resources to the point of need.”

MATRIX technology, leveraged to support DARPA’s Aircrew Labor In-cockpit Automation System (ALIAS), gives operators control of advanced aviation, a capability once reserved for trained pilots, enabling resupply, personnel recovery and contested logistics missions in dangerous or low-visibility areas without putting human life at risk.

As a pressure-tested mission partner to the joint services, Sikorsky is committed to delivering dependable, future-ready solutions that expand warfighter capabilities and set the standard for autonomous aviation. This first-of-its-kind success at Northern Strike further proves how Sikorsky is innovating with intent on shaping the next generation of agile, adaptable aircraft systems.

Posted in Army, Aviation, Press Release | No Comments »

ARES Watch Co Announces MultiCam Black, October Small Batch

Friday, October 31st, 2025

October 30 ,2025 – Stanwood, WA – ARES Watch Co. manufacturer of American operational Mission Timers is launching their October Limited Edition, MultiCam™ Black, Small Batch drop on Friday, October 31st at 12:00 PM EST.

As part of this limited drop, ARES will feature its first-ever run of Cordura Nylon 3-ring straps in MultiCam Black™.

This launch of this month’s serialized 12 time pieces will feature the ARES Automatic DIVER-1 Mission Timer®, with a custom Deep Black CERAKOTE® bezel, matching black dial and case – an intricate design choice to pair with the MultiCam Black™ straps.

The DIVER-1 is manufactured with a precision Swiss movement, assembled, timed, and regulated by ARES watchmakers, including perlage & finishing. A flat sapphire crystal with inner anti-reflective AR coating, and brass dial with Super LumiNova C3 printed hour indicators make the timepiece durable and easy to read in any condition.

Built to withstand extreme conditions, the Automatic Diver-1 offers 1050 meters of water resistance, making it perfect for everything from tactical use to recreational diving and when weather conditions take a turn its scratch-resistant sapphire crystal and luminous hands and markers provide clear visibility and protection. The Diver-1 also features mission timer countdown functionality standard in military dive watches. Powered by accurate precision Swiss movement, this watch is a reliable for both active-duty and everyday wear.

This extreme limited drop further separates ARES from its peers, proving that no other company can truly customize a time piece upon request. All AUTOMATIC Mission Timers will arrive in a Seahorse Cases, SE56 black case.

“Working with the MultiCam™ variants isn’t just a colorway — it’s a continuation of what we believe: purpose over polish,” said ARES Founder, Matt Graham. “Every Mission Timer leaves our bench the same way — with proof it was built, not simply assembled. Anyone can design a watch — we manufacture them. The MultiCam™ Black run is proof that when you own the process, you can create things no one else can.”

Posted in Press Release, Watches | 1 Comment »