Justin Melnick’s K9 companion Dita passed away last year. Take a moment to raise a glass in her honor in the Persistent Systems booth #44155, on Tuesday, Jan 20th at 2PM.
Raise a Toast In Honor of Dita with Justin Melnick at SHOT Show
January 15th, 2026EOTECH and Fast Metal Collaborate to Introduce the EOTECH Halen Ballistic Spectacle System
January 15th, 2026EOTECH, known for its precision optics and mission-critical solutions, and Fast Metal, known for its premium APEL-approved ballistic eyewear solutions, are proud to unveil the EOTECH x Fast Metal Halen Ballistic Spectacle System.
Built on the proven Halen platform, the only aluminum frame listed on the U.S. Army’s Authorized Protective Eyewear List, this collaboration retains the rock-solid construction, optical clarity, and MIL-PRF-32432A ballistic compliance operators depend on in demanding environments.
Product features and benefits include:
- Scratch-resistant, interchangeable lenses
- Three mission-tuned lens options: Clear, Smoke, and I-Vis Umbra, tailored for varied light conditions without sacrificing protective performance
- EOTECH and Fast Metal signature branding on temple
- Unobstructed field-of-view through wraparound design and precision-engineered optics that support situational awareness.
- Helmet and gear integration via flexible nylon temple arms designed for compatibility with communication and mission systems.
“This collaboration brings both consumers and professional users exactly what they’ve been asking for” said Tom Hadt, President of Sales and Marketing for EOTECH. “The Halen Ballistic Spectacle System provides ballistic protection and a professional edge, along with uncompromising optical performance, comfort, and tactical readiness.”
The Halen Ballistic Spectacle System is the next evolution of optical eyewear and will begin delivery May 2026 through the EOTECH website and dealer base. MSRP is $299
ABOUT EOTECH, LLC:
Headquartered in Plymouth, Michigan, EOTECH designs, manufactures, and markets the original Holographic Weapon Sight (HWS) and designs and distributes Vudu rifle optics, EFLX pistol sights, thermal and night vision systems, and laser devices. The world’s tier-one professional’s trust EOTECH’s full line of professional-grade optics to deliver unparalleled speed, accuracy, and reliability. Since 1995, EOTECH Holographic Weapon Sights (HWS) have been designed, developed, and manufactured in the US. In 2016, EOTECH expanded its optics line by introducing the Vudu line of premium magnified optics designed to cater to the most sophisticated of users. Our exacting standards demand continued focus on product quality, not quantity, ensuring that the highest specifications are not only met but exceeded. Every optic manufactured is treated as if it will be the one that will face a life and death situation. When there are zero margins for error, there is only one clear choice – EOTECH.
ABOUT FAST METAL
Fast Metal engineers ballistic-rated eyewear that protects the elite, including warfighters, law enforcement, extreme athletes, and mission-first professionals. Born from precision manufacturing and raised on rock ’n roll, the Fast Metal name reflects the energy and innovation behind every frame. Whether clearing rooms or carving trails, Fast Metal delivers vision that does not blink.
MEDIA CONTACTS:
EOTECH
John Bailey | VP of Marketing
FAST METAL
Mike Torres | President
Vertx and Flying Cross Return to SHOT Shot 2026, Bringing Latest Product Innovations and Collection of Brand Ambassadors
January 15th, 2026Leaders in EDC packs, apparel, and performance stretch uniforms, Vertx and Flying Cross, will highlight their newest product launches including the expanded Vertx Gamut Series and Daily Carry Series packs as well as Flying Cross’ innovative Flex line. Attendees can also look forward to meeting a dynamic lineup of brand ambassadors at the event.
LAS VEGAS (January 14, 2026) – Fechheimer, the leading manufacturer of purpose-built apparel and gear for military, law enforcement and prepared civilians, is returning to SHOT Show 2026 to present the latest offerings from its Vertx and Flying Cross brands. Hosted in Las Vegas at the Venetian January 20 to 23, the leading annual gathering for the shooting sports, hunting, outdoor recreation and firearm manufacturing industries will feature a powerful lineup of the two brand’s newest and best-selling products which can be experienced firsthand by attendees.
At the Vertx/Flying Cross booth (43357), a range of performance-driven apparel and gear designed for professionals and civilians who demand durability, functionality and adaptability in real-world conditions will be featured. Additionally, well-known brand ambassadors, including world champion shooter Lena Miculek; Dirty Civilian co-founders; Mike Pfeiffer from Last Line of Defense; and popular industry YouTubers Talon Sei and MarineX, will host meet-and-greets.
Flying Cross will also officially launch its latest performance stretch uniform, Prime Flex, during Shot Show. In addition, Vertx will spotlight products including their Daily Carry Series, which was unveiled in 2025 and recently named “Special Operations Combatives Program” Tactical Fanny Pack / Holster of the Year by Guns & Ammo, and the new Gamut Series, which transformed the groundbreaking original into a complete series in commemoration of the bag’s 10th anniversary.
“We’re thrilled to share our latest offerings with attendees in 2026,” said Angela Milligan, Vice President of Marketing at Fechheimer. “We’ve long set the bar in terms of innovation, durability and functionality, but now we want to ensure everyone better understands the true continuum of solutions we’re able to provide to help our customers succeed no matter their mission. This is our new mission, and it begins at Shot Show in Las Vegas on January 20.”
The full list of product highlights from both brands at SHOT Show 2026 includes:
Prime Flex – Advanced stretch and comfort engineered for all-day performance
Power Flex – Durable, high-mobility fabric designed for demanding environments
Recon X – A rugged, mission-driven uniform featured exclusively in the booth
LIT Safety Vest – High-visibility innovation designed with tactical utility in mind
Gamut Series – Vertx’s iconic CCW backpack now comes in multiple sizes with enhanced functionality and design
Siege Series – Vertx’s first-ever overt bags built for resilience and versatility
Daily Carry Series – Three sleek packs designed for everyday readiness
Urban Ghost Series – Designed for discreet CCW access with superior function and quality
Ready Pack X – A classic redesigned with proven features and modern upgrades
For more information about Vertx and Flying Cross at Shot Show, to schedule an interview or meeting, or to learn more, please contact Annie Winegardner (awinegardner@themotionagency.com) or visit the Vertx/Flying Cross booth (43357) during show hours.
OTB Boots Receives Official US Marine Corps Approval for EGA-Marked Footwear
January 15th, 2026OTB Boots announced that it has received official approval from the United States Marine Corps to produce boots authorized to be worn by Marines bearing the iconic Eagle, Globe, and Anchor (EGA) emblem.
Beginning Spring 2026, OTB Boots will introduce EGA-approved versions of its best-selling M-Carbon 8 and M-Flex 8 boot models. These boots will be available through the Marine Corps Exchange (MCX) as well as directly to consumers via OTB’s website and Amazon storefronts.
“This approval is a tremendous honor for our team,” said OTB Boots President, Dan Ellis. “Partnering with the USMC and earning the right to place the EGA on our boots reinforces our commitment to building elite performance footwear for those who demand the highest standards.”
OTB Boots is proud to support Marines with footwear designed to perform at the highest level.
Edgar Brothers Invests £12 Million in New Headquarters and National Defence Manufacturing & Innovation Centre (NDMC)
January 15th, 2026Edgar Brothers, a key UK Defence supplier and leading wholesaler of firearms and ammunition to the shooting sports market since 1947, is proud to announce a £12 million investment in a new, purpose-built 70,000 sq ft facility that will serve as both our new Headquarters and the National Defence Manufacturing & Innovation Centre (NDMC).
Located just 8 miles from our current site, the move will allow Edgar Brothers to maintain current operations with 100% staff retention while expanding into new areas of manufacture. This aligns with the Government’s Defence Strategic Review emphasis on increasing UK-based manufacturing and sovereign capability.
Mike Newman, Director, Edgar Brothers, said:
“With the growing demand for UK sovereign capability and the adoption of advanced manufacturing methods such as additive manufacturing, now is the ideal time for Edgar Brothers to lead this transformation. This investment demonstrates our commitment to supporting the UK MOD and establishing the North West as a hub for innovation and manufacturing. We plan to work closely with our existing suppliers to ensure that years of innovation and expertise are preserved, and that the quality of the final product remains market-leading. The move will also open up export markets we are currently not utilising and will create many skilled jobs in the region.”
The NDMC will feature a state-of-the-art testing and range facility, as well as dedicated education and training spaces, and is expected to be completed by October 2026.
For further information, please contact:
Edgar Brothers Press Office
Arc’teryx PRO to Showcase Full Line and New Innovations at SHOT Show 2026
January 15th, 2026
Arc’teryx PRO is excited to announce its presence at SHOT Show 2026 in our new booth and location #30311, where we will exhibit our complete range of high-performance apparel and equipment designed for professionals operating in the most demanding environments.
For 2026 we’re introducing an all new uniform, a new GORE-TEX PRO insulated model, and the first launch of a new colorway that will better serve first responders. These products will be on display ahead of their official launch in Fall 2026, giving attendees an exclusive first look. Our global team will be in attendance and we look forward to meeting you. We welcome the opportunity to discuss our products, share insights, and help you find solutions tailored to your operational needs. Whether you’re interested in technical details, design philosophy, or hands-on demonstrations, our team is ready to engage.
Visit us at booth #30311 to experience why Arc’teryx PRO remains the benchmark for technical apparel and equipment in the field.
Haartz Corporation and FirstSpear Announce Launch of ProTact by Haartz LaserFusion Vigr
January 15th, 2026Acton, MA – The Haartz Corporation, a global leader in highly engineered textile materials, today announced the launch of ProTact by Haartz® LaserFusion™ Vigr™, a next-generation laminate developed in collaboration with FirstSpear® Technology Group. The new material is the first o?cially licensed substrate within FirstSpear’s Vigr™ Technology Licensing Program, certifying it as an authentic, authorized platform for FirstSpear’s patented LaserFusion™ technology.
“Haartz has been an industry leader in advanced laminates for decades,” said Scott Carver, president and CEO of FirstSpear. “By partnering with Haartz, we’re giving manufacturers a turnkey way to integrate our battle-tested innovations into their own products without compromising on quality or compliance. Working together on ProTact by Haartz LaserFusion Vigr allows us to connect our patented technologies with their proven material expertise, delivering a solution that’s authentic, scalable, and truly built for professionals.”
ProTact by Haartz LaserFusion Vigr combines durable nylon fabric with an innovative, unbroken loop element engineered to deliver unmatched strength, durability, and load-bearing performance. Built on proven military-grade materials and FirstSpear’s LaserFusion and 6/12™ platform technologies, the laminate enables manufacturers to design advanced tactical gear that meets the industry’s highest standards for performance and reliability.
“This collaboration represents the best of what Haartz and FirstSpear each bring to the market: innovation, precision and trust,” said Lance Cullen, senior manager of business development – new markets at Haartz Corporation. “ProTact by Haartz LaserFusion Vigr gives gear manufacturers direct access to FirstSpear’s patented technology through a certified material solution, streamlining design and development while raising the standard for performance.”
The ProTact by Haartz LaserFusion Vigr laminate is Berry Amendment compliant and engineered for use in tactical gear, load-bearing vests, bags, and specialty applications. It provides superior tensile and tear strength while maintaining flexibility and comfort for the end user.
The new laminate will be available in standard solution-dyed solid colors and MultiCam®, with PFAS-free finish.
Learn more: ProTact by Haartz® LaserFusion™ Vigr™
The Haartz Corporation (Haartz) is a global leader in highly engineered textile materials, including coated and laminated fabrics, foams, and films. Founded in 1922, Haartz has a long history of developing innovative solutions for automotive, industrial, and specialty markets. The company’s world headquarters and North American manufacturing operations are located in Acton, Massachusetts, with additional manufacturing in Mannheim, Germany. The company also is part of HaMinGi – Ningbo, China, having joined with TMG Automotive and Minth Group in 2020. Beyond these manufacturing locations, Haartz maintains o?ces in Detroit, Munich, Tokyo, and Irapuato, Mexico. Employing over 400 people worldwide, Haartz has been a trusted automotive supplier since 1907, and continues to be privately owned and operated by the Haartz family. For more information, visit www.haartz.com.
MYSTERY RANCH Will Be Exhibiting at SHOT Show 2026, Booth 31309
January 15th, 2026As the long-standing leader in military load carriage, MYSTERY RANCH designs and builds packs built for the mission.
At SHOT Show, MYSTERY RANCH will showcase their full line of military products and select special projects including drone carry solutions, including their collaboration with PDW (Performance Drone Works) supporting their C100 small, unmanned aircraft system (sUAS). These efforts reflect their continued focus on solving complex carry challenges through purpose-built design.
They will also introduce Carry Forward, their newest collection of everyday carry products that bring MYSTERY RANCH’s mission-proven DNA into lower-profile packs designed for daily use, travel, and movement beyond the field.
Stop by booth 31309 to connect with the team, explore what’s new, and see how MYSTERY RANCH continues to advance load carriage.
