SureFire

FirstSpear Friday Focus – SHOT Show 2020

January 17th, 2020

Be sure to add FirstSpear to your list of must sees at the SHOT Show, Booth 6203 on the 1st floor in the Casanova Ballroom. Check out the latest advancements in land and maritime based protective equipment and technology and while your are there enter to win the first prototype design sample of the Streetwalker, just one of the new items FS is debuting at the show. Stay tuned for more details and photos from the show floor.

first-spear.com

Federal Introduces Hydra-Shok Deep in 380 Auto that Delivers the Industry’s Best Penetration Depths

January 17th, 2020

ANOKA, Minnesota – January 14, 2020 – The newest addition to Federal’s Hydra-Shok Deep lineup is the industry’s first expanding 380 Auto to consistently meet FBI protocol recommendations for penetration (12 inches minimum) through bare gel and through heavy clothing.

This new product will be on display in Booth No. 14551 at the 2020 SHOT Show, January 21-24 at the Sands Expo Center in Las Vegas, Nevada. New Federal Premium Hydra-Shok Deep 380 Auto is scheduled to ship in the Spring of 2020.

In the past three years, Federal Premium’s new Hydra-Shok Deep ammunition product line has been greatly recognized by its customers—and the industry—for its improved penetration and superior reliability. This has been most recently proven by it winning a 2019 NRA Golden Bullseye Award for “Ammo of the Year” by Shooting Illustrated magazine.

In response to the growing popularity of ultra-compact handguns by citizens of all ages, genders and demographics—particularly among shooters looking for a downsized yet effective defender— Federal Premium has expanded its award-wining Hydra-Shok Deep lineup with a new 99-grain 380 Auto load. This new offering is tailor-made for arming compact, concealed-carry “pocket pistols” or “micro guns” with an expanding, yet deepest-penetrating round. The new Hydra-Shok Deep 380 Auto even exceeds the FBI protocol performance measures of 12 inches minimum through both the bare gel and heavy clothing tests. These are achievements the industry has never seen before in the 380 Auto cartridge.

“FBI protocol incudes a series of rigorous scenarios. Bullets are shot through materials such as 10-percent ordinance gelatin, laminated automotive safety glass, plywood, wallboard and heavy clothing specified by the FBI,” said Federal Handgun Ammunition Product Manager Chris Laack. “While our larger caliber ammunition is designed to meet and exceed these requirements, the smaller 380 Auto is designed to offer the best possible blend of performance in a compact handgun platform.”

Testing done by Federal ammunition engineers in their Anoka, Minnesota facilities showed typical results of 13 to 13 ½ inches of penetration in bare gel and 13 ¼ to 14 inches through heavy clothing. Test gun barrel lengths were from common, compact handguns ranging from 2 ¾ to 3 ½ inches. The bullet and load are also fine-tuned to ensure delivery of consistent performance across all handgun platforms, including ones with longer barrels, to stay within that 13- to 14-inch goal range.

Hydra-Shok Deep has quickly become a favorite of those who rely on ammunition to protect themselves and their families. The product lineup now consists of four loads with the new 380 Auto 99-grain being the latest. Also available are 9mm Luger 135-grain, 40 S&W 165-grain and 45 Auto 210-grain. Manufacturer’s Suggested Retail Prices range from $25.95 to $33.95 from 20-count boxes.

Federal ammunition can be found at dealers nationwide or purchased online direct from Federal. For more information on all products from Federal or to shop online, visit www.federalpremium.com.

LionHeart Alliance Expands Sales Force

January 17th, 2020

Virginia Beach, VA – LionHeart Alliance, a full-service gear provider for Law Enforcement and Military is expanding its operations.  LionHeart recently increased its list of GSA products and made a couple of key hires. They added positions in its contracting department and hired Brian Montgomery as National Sales Director.

LionHeart Vice President Dan Cowan commented: “We were fortunate to make the additions to our staff and anticipate expanding our product lines this year.  Montgomery brings a wealth of knowledge and experience to our company from his time in Law Enforcement in the Northwest as well as his experience with some of the industry’s top brands.”

“LionHeart has developed some unique, key products for several Federal agencies in addition to fulfilling their traditional gear needs and will continue to find new and innovative ways to make our nation’s Law Enforcement Officers safer and more effective.”

LionHeart Alliance is an innovative small business that pushes the boundaries, Forging Custom Solutions, with cutting edge tactical equipment and services For Those In The Fight. With an ever-expanding portfolio of the latest tactical and operational equipment, we can assist in shaping your unit’s equipment requirements by providing only those products with a proven record on the battlefield or the streets. Our streamlined procurement methods provide an effective and efficient means to procuring all your equipment requirements from a sole source thus allowing focus to shift to more pressing operational demands.

www.LHAGear.com

 

Introducing the Riton Optics all new 2020 Primal Series

January 17th, 2020

Tucson, Arizona (January 15, 2020)- All new for 2020, Riton Optics is introducing a new line of optics complete with proprietary, high performance reticles and enhanced features all at the industry’s best value. The new line has been touted as the industry’s new, better way to buy optics, breaking from the normal confusion of abstract product designations with an intuitive buying guide.

As the World’s only Military and Law Enforcement Veteran Owned optics company, Riton Optics foundation was largely rooted in the tactical market. While their foundation began in the tactical realm, the founder of Riton discovered his true beginning in the outdoors as a young hunter.

Brady Speth, Founder and CEO remembers, “Growing up in a family of seven, we hunted to put food on the table and to sustain us. One of our fundamental goals at Riton has been to put quality optics in front of those who love the great sport and tradition of hunting, as well as those that live the same lifestyle that my family did.”

The all new Riton Optics Primal Series of optics is just that: a blend of high quality, affordable optics focused specifically on the needs of the hunter. The Riton Optics Primal Series includes a full line of HUNTING optics. From high performance riflescopes to magnesium alloy binoculars, the Primal Series of optics have been designed and built to meet all the demands of the hunter.

The Primal Series riflescopes include features such as capped, zero resettable turrets to ensure the end user will not lose zero in the field or on the move. Enhanced, low light coatings provide a clear picture in dawn and dusk hours, while integrated throw levers for quick adjustments. The reticles within the Primal Series riflescopes are designed for optimal field of view, while still providing indicators for hold overs and wind.

Every optic in the Primal Series is purged and sealed ensuring variation in temperature and environmental stressors will not affect the optic. These rugged built optics are 100% shockproof, waterproof and fog proof for a lifetime of optimal performance.

New for 2020, the Primal Series includes the following optics:

X1 Primal 3-9×40 Riflescope

X1 Primal 4-16×44 Riflescope

X3 Primal 3-15×44 Riflescope

X5 Primal 3-18×44 Riflescope

X7 Primal 1-8×28 Riflescope

X5 Primal 10×42 HD Binoculars

For more information on the Riton Optics Primal Series or the other new series for 2020, please see ritonoptics.com.

Geissele To Introduce Super Precision Optics at SHOT

January 16th, 2020

The Super Precision 1-6×26 rifle scope designed specifically with the AR platform in mind. Combining the Geissele DMRR-1 reticle with the scope’s zoom range (true 1x to 6x) allows the user to quickly acquire a target, estimate range and employ accurate fire at short to medium ranges.

geissele.com/optics/super-precision-optics

Tough Hook – New branding and Website

January 16th, 2020

Bozeman, MT 

Tough Hook, LLC announces an updated look and feel with it’s new branding and logo. Tough Hook has experienced incredible growth over the past few years both Domestically and Internationally. With it’s products originally developed for the tactical defense plate carrier market. It has grown into a recognized brand and carry solution expanding now into the consumer product, outdoor enthusiast, camping, fishing, scuba , sporting goods, equestrian and industrial application markets. For our continued growth going forward we wanted a logo that represents our future and streamlines the product and business into all markets we are in. As well as something that appeals to all consumers. As we launch with our new branding, we are also excited to announce our newly completed eCommerce website that is now Live. We would like to thank all of our customers and industry partners.

Tough Hook will be at Shot Show 2020 in Booth 31210 with our Industry partner Chase Tactical. Tough Hooks will also be on display at Shot Show in the First Spear Booth 6203. If you would like to set up a meeting email mike@tough-hook.com or just come by and see us. tough-hook.com

Aaron Cowan Joins Sons of Liberty Gun Works As Pro Staff

January 16th, 2020

San Antonio, Texas JAN 2020 – Sons of Liberty Gunworks, a superior manufacture of high quality, hard-use, direct impingement firearms, is pleased to announce the addition of Aaron Cowan of Sage Dynamics to our professional staff.

Aaron Cowan began his career in the United States Army (11M) in 1999, serving seven years in the infantry. After leaving active duty, Aaron worked as a private security contractor both CONUS and OCONUS; conducting convoy security, close protection details, static security and relief security during natural disasters.

In addition to his military career, Aaron served over ten years in law enforcement, at both the Federal and State levels, in a uniform and plain clothes assignments. Aaron served as a SWAT/SRT member, Sniper section member, Deputy SRT commander, Field Training officer and training coordinator.

Aaron is one of the most accomplished firearms and tactics trainers in the US and has developed several POI’s / SOP for this nation’s leading law enforcement agencies. “Sons of Liberty Gun Works strives to manufacture a tool that exceeds the harsh demands our customers endure. Aaron’s extensive overall experience makes him a great resource for our customer base.” Said Mike Mihalski of SOLGW. “SOLGW, and our customers will benefit tremendously from Aaron’s involvement in new product testing and development, in addition to demonstrating our products to prospective customers.”

For more information:

Aaron Cowan / Sage Dynamics www.sagedynamics.org

Sons of Liberty Gunworks: sonsoflibertygw.com

PR / Sales Contact: William@sonsoflibertygw.com

 

Welcome to the Red Dot Revolution: SIG SAUER Introduces the P320 RXP Series for Red Dot Accuracy Right Out-Of-The-Box

January 16th, 2020

NEWINGTON, N.H., (January 16, 2020) – SIG SAUER, Inc. is pleased to introduce red dot accuracy right out-of-the box with the P320 RXP Series pistols. The P320 Full-Size, Compact, XFULL, and XCOMPACT RXP pistols combine the latest advancements in reflex optics with a factory installed ROMEO1PRO Reflex Optic from SIG SAUER Electro-Optics with the award-winning P320 pistol.

Red Dot optics are quickly becoming the new standard for military and law enforcement, and are rapidly growing in popularity amongst commercial consumers. Universal adoption of optic-equipped pistols are hampered by both the cost of reflex optics, as well as the added expense of slide modification and installation,” said Tom Taylor, Chief Marketing Officer and Executive Vice President, Commercial Sales, SIG SAUER, Inc. “SIG SAUER is the only manufacturer in the firearms industry that can truly integrate a firearm and an optic into an affordable single system right from the factory to practically eliminate these concerns. With the introduction of the SIG SAUER P320 RXP series of pistols we are leading the Red Dot Revolution to ensure end users can easily achieve greater performance and increased accuracy with one simple purchase.”

“Red Dot Reflex Optics have long been the standard amongst the military and law enforcement, and are rapidly growing in popularity amongst commercial consumers. The number one barrier to universal adoption of the red dot in the commercial market is the installation and zeroing of the optic on the pistol,” said Tom Taylor, Chief Marketing Officer and Executive Vice President, Commercial Sales, SIG SAUER, Inc. “SIG SAUER is the only manufacturer in the firearms industry that can truly integrate a firearm and an optic into a single system right from the factory to completely eliminate the installation hesitation of the red dot. With the introduction of the SIG SAUER P320 RXP series of pistols we are leading the Red Dot Revolution so end users can easily achieve greater performance and increased accuracy with one simple purchase.”

The P320 XFULL and XCOMPACT RXP are 9mm striker-fired pistols that come with a factory installed ROMEO1PRO Open Reflex 6MOA sight, and the XSERIES features including X-RAY3 Day/Night suppressor height backup sights, XSERIES grip module with improved ergonomics, flat trigger for a clean 90 degree break, NITRON® XSERIES Slide, and extended ambidextrous slide catch lever. The intuitive 3-point takedown of the pistol requires no trigger pull for disassembly, and safety features include a striker safety and disconnect safety. Full-size RXP pistols come with (2) 17-round or 10-round stainless steel magazines, and compact RXP pistols come with (2) 15-round magazine or 10-round stainless steel magazines. The 10-round magazines are state compliant.

The SIG SAUER Electro-Optics ROMEO1PRO featured on all RXP pistols is a miniature open reflex red dot sight, available in a 6MOA red dot on RXP pistols. It comes with 12 brightness settings for a full range of lighting conditions, and the TruHold™ Lockless Zeroing System designed to endure recoil and return to zero shot after shot. The ROMEO1PRO features a molded glass aspheric lens with high-performance coatings for superior light transmittance and zero distortion, a new upgraded point-source emitter for increased brightness in day or night conditions, MOTAC, a 20,000-hour battery life, and an IPX-7 waterproof rating. The ROMEO1PRO is housed in aircraft grade aluminum to ensure corrosion resistance. The ROMEO1PRO optic is also sold separately at sigsauer.com and retailers in 3MOA or 6MOA and includes a ruggedized steel protective shroud in the box for extreme durability.

The complete series of the SIG SAUER P320 RXP pistols will be on display at SHOT Show 2020 in the SIG SAUER Main Booth (#12240) January 21-24, 2020 at the Sands Expo Center in Las Vegas, NV.