I recently saw someone refer to SHOT Show as “Tactical ComiCon” and from what I have bserved over the past few years, it seems that way for the average attendee. Companies shell out beaucoup bucks to make their presence known at SHOT Show and folks leave each day with loads of cool swag.
But what happens to all of it? Some is treasured and displayed once the attendee makes it home. Other giveaways are regifted to friends and family by the generous. But some attendees are at SHOT Show to make a buck. They take advantage of indulgent companies, walking off with everything they can get their hands on, only to sell it later.
This example from eBay depicts the normal tchotchkes offered as promotional items, but others will be selling weapon parts and accessories scored as samples from an unsuspecting sales staff.